#E71C19

#e71c19 ≈ Lust

  • red
  • Lightness: medium
  • Saturation: vivid
  • Warm

#e71c19 is a color from the red family, with medium lightness and vivid saturation. In the RGB model it is made of 90.59% red, 10.98% green and 9.8% blue; printed in CMYK it uses 0% cyan, 87.88% magenta, 89.18% yellow and 9.41% black. Its hue angle is 0.87°, with 81.1% saturation and 50.2% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and call-to-action buttons. White text on this color reaches a contrast ratio of 4.59:1 (WCAG AA). The closest named color is Lust (#e62020), ΔE 1.12.

Description generated from the measured properties of this color.

Conversions of #e71c19 into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#ff3300
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1789

Readable text 4.59:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 4.58:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓

Achromatopsia #757575 ≈ 0.003% of males
Achromatomaly #af5e5e ≈ 0.001% of males
Protanopia #665a13 ≈ 1.01% of males
Deuteranopia #958402 ≈ 1.27% of males
Tritanopia #ff0020 ≈ 0.0001% of males
Protanomaly #a94816 ≈ 1.08% of males
Deuteranomaly #bc6a0d ≈ 4.63% of males
Tritanomaly #f6001e ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-e71c19 {
  color: #e71c19;
}
Background
.bg-e71c19 {
  background-color: #e71c19;
  color: #ffffff;
}
Border
.border-e71c19 {
  border: 2px solid #e71c19;
}
CSS variables
:root {
  --color-primary: #e71c19;
  --color-primary-rgb: 231 28 25;
  --color-primary-hsl: 1 81% 50%;
}
Gradient
.gradient-e71c19 {
  background: linear-gradient(135deg, #e71c19, #e78319);
}
Colored shadow
.shadow-e71c19 {
  box-shadow: 0 8px 24px rgb(231 28 25 / 0.35);
}

Lust
#e71c19  rgb(231, 28, 25)  hsl(1, 81%, 50%)  Lust
#19e4e7  rgb(25, 228, 231)  hsl(181, 81%, 50%)  Bright Turquoise
#19e71c  rgb(25, 231, 28)  hsl(121, 81%, 50%)  Lime
#1c19e7  rgb(28, 25, 231)  hsl(241, 81%, 50%)  Blue