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#E70D2F

#e70d2f ≈ Cadmium Red

  • red
  • Lightness: medium
  • Saturation: vivid
  • Warm
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#e70d2f is a color from the red family, with medium lightness and vivid saturation. In the RGB model it is made of 90.59% red, 5.1% green and 18.43% blue; printed in CMYK it uses 0% cyan, 94.37% magenta, 79.65% yellow and 9.41% black. Its hue angle is 350.64°, with 89.34% saturation and 47.84% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and call-to-action buttons. White text on this color reaches a contrast ratio of 4.67:1 (WCAG AA). The closest named color is Cadmium Red (#e30022), ΔE 2.7.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#ff0033
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1748

Complementary

  1. #e70d2f
  2. #0de7c5

Split complementary

  1. #e70d2f
  2. #0de758
  3. #0d9ce7

Analogous

  1. #e70d9c
  2. #e70d2f
  3. #e7580d

Triadic

  1. #e70d2f
  2. #2fe70d
  3. #0d2fe7

Tetradic

  1. #e70d2f
  2. #e7c50d
  3. #0de7c5
  4. #0d2fe7

Square

  1. #e70d2f
  2. #9ce70d
  3. #0de7c5
  4. #580de7

Monochromatic

  1. #560512
  2. #9f0920
  3. #e70d2f
  4. #f54c66
  5. #f994a4

Shades

#e70d2f mixed progressively with black.

  1. #e70d2f
  2. #d00c2a
  3. #b90a26
  4. #a20921
  5. #8b081c
  6. #740718
  7. #5c0513
  8. #45040e
  9. #2e0309
  10. #170105
  11. #000000

Tints

#e70d2f mixed progressively with white.

  1. #e70d2f
  2. #e92544
  3. #ec3d59
  4. #ee566d
  5. #f16e82
  6. #f38697
  7. #f59eac
  8. #f8b6c1
  9. #facfd5
  10. #fde7ea
  11. #ffffff

Tones

#e70d2f mixed progressively with gray.

  1. #e70d2f
  2. #dd1937
  3. #d2243f
  4. #c83047
  5. #be3b4f
  6. #b44758
  7. #a95260
  8. #9f5e68
  9. #956970
  10. #8a7578
  11. #808080

Readable text 4.67:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 4.5:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #747474 ≈ 0.003% of males
Achromatomaly #ae5c60 ≈ 0.001% of males
Protanopia #61582d ≈ 1.01% of males
Deuteranopia #938325 ≈ 1.27% of males
Tritanopia #ff0021 ≈ 0.0001% of males
Protanomaly #a8452e ≈ 1.08% of males
Deuteranomaly #ba6829 ≈ 4.63% of males
Tritanomaly #f60027 ≈ 0.0002% of males
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Text in this color

Background in this color

Border in this color

Text color
.text-e70d2f {
  color: #e70d2f;
}
Background
.bg-e70d2f {
  background-color: #e70d2f;
  color: #ffffff;
}
Border
.border-e70d2f {
  border: 2px solid #e70d2f;
}
CSS variables
:root {
  --color-primary: #e70d2f;
  --color-primary-rgb: 231 13 47;
  --color-primary-hsl: 351 89% 48%;
}
Gradient
.gradient-e70d2f {
  background: linear-gradient(135deg, #e70d2f, #e7580d);
}
Colored shadow
.shadow-e70d2f {
  box-shadow: 0 8px 24px rgb(231 13 47 / 0.35);
}

#e30022 Cadmium Red ΔE 2.70 #e62020 Lust ΔE 4.36 #dc143c Crimson ΔE 4.43 #cc3333 Persian Red ΔE 4.55 #fd0e35 Tractor Red ΔE 4.72 #ce2029 Fire Engine Red ΔE 4.75 #cf1020 Lava ΔE 5.53 #18f2d0 Inverted #747474 Grayscale 

Cadmium Red
#e70d2f  rgb(231, 13, 47)  hsl(351, 89%, 48%)  Cadmium Red
#0de7c5  rgb(13, 231, 197)  hsl(171, 89%, 48%)  Turquoise
#2fe70d  rgb(47, 231, 13)  hsl(111, 89%, 48%)  Lime
#0d2fe7  rgb(13, 47, 231)  hsl(231, 89%, 48%)  Blue