#e23728 ≈ Lust
#e23728 is a color from the red family, with medium lightness and strong saturation. In the RGB model it is made of 88.63% red, 21.57% green and 15.69% blue; printed in CMYK it uses 0% cyan, 75.66% magenta, 82.3% yellow and 11.37% black. Its hue angle is 4.84°, with 76.23% saturation and 52.16% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and brand accents. Black text on this color reaches a contrast ratio of 4.81:1 (WCAG AA). The closest named color is Lust (#e62020), ΔE 2.14.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #cc3333 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1905 |
Shades
#e23728 mixed progressively with black.
Tints
#e23728 mixed progressively with white.
Tones
#e23728 mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-e23728 {
color: #e23728;
}
.bg-e23728 {
background-color: #e23728;
color: #000000;
}
.border-e23728 {
border: 2px solid #e23728;
}
:root {
--color-primary: #e23728;
--color-primary-rgb: 226 55 40;
--color-primary-hsl: 5 76% 52%;
}
.gradient-e23728 {
background: linear-gradient(135deg, #e23728, #e29428);
}
.shadow-e23728 {
box-shadow: 0 8px 24px rgb(226 55 40 / 0.35);
}
Lust
#e23728 rgb(226, 55, 40) hsl(5, 76%, 52%) Lust
#28d3e2 rgb(40, 211, 226) hsl(185, 76%, 52%) Dark Turquoise
#28e237 rgb(40, 226, 55) hsl(125, 76%, 52%) Malachite
#3728e2 rgb(55, 40, 226) hsl(245, 76%, 52%) Ultramarine