#d91c27 ≈ Cadmium Red
#d91c27 is a color from the red family, with medium lightness and strong saturation. In the RGB model it is made of 85.1% red, 10.98% green and 15.29% blue; printed in CMYK it uses 0% cyan, 87.1% magenta, 82.03% yellow and 14.9% black. Its hue angle is 356.51°, with 77.14% saturation and 48.04% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and brand accents. White text on this color reaches a contrast ratio of 5.07:1 (WCAG AA). The closest named color is Cadmium Red (#e30022), ΔE 1.72.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #cc3333 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1573 |
Shades
#d91c27 mixed progressively with black.
Tints
#d91c27 mixed progressively with white.
Tones
#d91c27 mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-d91c27 {
color: #d91c27;
}
.bg-d91c27 {
background-color: #d91c27;
color: #ffffff;
}
.border-d91c27 {
border: 2px solid #d91c27;
}
:root {
--color-primary: #d91c27;
--color-primary-rgb: 217 28 39;
--color-primary-hsl: 357 77% 48%;
}
.gradient-d91c27 {
background: linear-gradient(135deg, #d91c27, #d9701c);
}
.shadow-d91c27 {
box-shadow: 0 8px 24px rgb(217 28 39 / 0.35);
}
Cadmium Red
#d91c27 rgb(217, 28, 39) hsl(357, 77%, 48%) Cadmium Red
#1cd9ce rgb(28, 217, 206) hsl(177, 77%, 48%) Turquoise
#27d91c rgb(39, 217, 28) hsl(117, 77%, 48%) Lime Green
#1c27d9 rgb(28, 39, 217) hsl(237, 77%, 48%) Blue