#D70697

#d70697 ≈ Medium Violet Red

  • magenta
  • Lightness: medium
  • Saturation: vivid
  • Balanced

#d70697 is a color from the magenta family, with medium lightness and vivid saturation. In the RGB model it is made of 84.31% red, 2.35% green and 59.22% blue; printed in CMYK it uses 0% cyan, 97.21% magenta, 29.77% yellow and 15.69% black. Its hue angle is 318.37°, with 94.57% saturation and 43.33% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 4.81:1 (WCAG AA). The closest named color is Medium Violet Red (#c71585), ΔE 3.91.

Description generated from the measured properties of this color.

Conversions of #d70697 into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc0099
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1681

Readable text 4.81:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 4.36:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #727272 ≈ 0.003% of males
Achromatomaly #a45a82 ≈ 0.001% of males
Protanopia #3a5d9a ≈ 1.01% of males
Deuteranopia #767d93 ≈ 1.27% of males
Tritanopia #e70058 ≈ 0.0001% of males
Protanomaly #944999 ≈ 1.08% of males
Deuteranomaly #a66395 ≈ 4.63% of males
Tritanomaly #e10077 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-d70697 {
  color: #d70697;
}
Background
.bg-d70697 {
  background-color: #d70697;
  color: #ffffff;
}
Border
.border-d70697 {
  border: 2px solid #d70697;
}
CSS variables
:root {
  --color-primary: #d70697;
  --color-primary-rgb: 215 6 151;
  --color-primary-hsl: 318 95% 43%;
}
Gradient
.gradient-d70697 {
  background: linear-gradient(135deg, #d70697, #d7062f);
}
Colored shadow
.shadow-d70697 {
  box-shadow: 0 8px 24px rgb(215 6 151 / 0.35);
}

Medium Violet Red
#d70697  rgb(215, 6, 151)  hsl(318, 95%, 43%)  Medium Violet Red
#06d746  rgb(6, 215, 70)  hsl(138, 95%, 43%)  Malachite
#97d706  rgb(151, 215, 6)  hsl(78, 95%, 43%)  Yellow Green
#0697d7  rgb(6, 151, 215)  hsl(198, 95%, 43%)  Carolina Blue