#BD421B

#bd421b ≈ Rust

  • orange
  • Lightness: medium
  • Saturation: strong
  • Warm

#bd421b is a color from the orange family, with medium lightness and strong saturation. In the RGB model it is made of 74.12% red, 25.88% green and 10.59% blue; printed in CMYK it uses 0% cyan, 65.08% magenta, 85.71% yellow and 25.88% black. Its hue angle is 14.44°, with 75% saturation and 42.35% lightness in HSL. It is a warm color, often associated with enthusiasm, warmth and creativity. Designers typically use it for call-to-action buttons, food and restaurant brands and brand accents. White text on this color reaches a contrast ratio of 5.3:1 (WCAG AA). The closest named color is Rust (#b7410e), ΔE 2.59.

Description generated from the measured properties of this color.

Conversions of #bd421b into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc3333
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1479

Readable text 5.3:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.96:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #6b6b6b ≈ 0.003% of males
Achromatomaly #935d56 ≈ 0.001% of males
Protanopia #665a14 ≈ 1.01% of males
Deuteranopia #847614 ≈ 1.27% of males
Tritanopia #d01d3b ≈ 0.0001% of males
Protanomaly #915117 ≈ 1.08% of males
Deuteranomaly #9e6517 ≈ 4.63% of males
Tritanomaly #c93031 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-bd421b {
  color: #bd421b;
}
Background
.bg-bd421b {
  background-color: #bd421b;
  color: #ffffff;
}
Border
.border-bd421b {
  border: 2px solid #bd421b;
}
CSS variables
:root {
  --color-primary: #bd421b;
  --color-primary-rgb: 189 66 27;
  --color-primary-hsl: 14 75% 42%;
}
Gradient
.gradient-bd421b {
  background: linear-gradient(135deg, #bd421b, #bd931b);
}
Colored shadow
.shadow-bd421b {
  box-shadow: 0 8px 24px rgb(189 66 27 / 0.35);
}

Rust
#bd421b  rgb(189, 66, 27)  hsl(14, 75%, 42%)  Rust
#1b96bd  rgb(27, 150, 189)  hsl(194, 75%, 42%)  Bondi Blue
#1bbd42  rgb(27, 189, 66)  hsl(134, 75%, 42%)  Lime Green
#421bbd  rgb(66, 27, 189)  hsl(254, 75%, 42%)  Medium Blue