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#BD3D43

#bd3d43 ≈ Cardinal

  • red
  • Lightness: medium
  • Saturation: strong
  • Warm
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#bd3d43 is a color from the red family, with medium lightness and strong saturation. In the RGB model it is made of 74.12% red, 23.92% green and 26.27% blue; printed in CMYK it uses 0% cyan, 67.72% magenta, 64.55% yellow and 25.88% black. Its hue angle is 357.19°, with 51.2% saturation and 49.02% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and brand accents. White text on this color reaches a contrast ratio of 5.37:1 (WCAG AA). The closest named color is Cardinal (#c41e3a), ΔE 3.89.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc3333
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1456

Complementary

  1. #bd3d43
  2. #3dbdb7

Split complementary

  1. #bd3d43
  2. #3dbd77
  3. #3d83bd

Analogous

  1. #bd3d83
  2. #bd3d43
  3. #bd773d

Triadic

  1. #bd3d43
  2. #43bd3d
  3. #3d43bd

Tetradic

  1. #bd3d43
  2. #bdb73d
  3. #3dbdb7
  4. #3d43bd

Square

  1. #bd3d43
  2. #83bd3d
  3. #3dbdb7
  4. #773dbd

Monochromatic

  1. #49181a
  2. #832a2e
  3. #bd3d43
  4. #d27479
  5. #e5aeb1

Shades

#bd3d43 mixed progressively with black.

  1. #bd3d43
  2. #aa373c
  3. #973136
  4. #842b2f
  5. #712528
  6. #5f1f22
  7. #4c181b
  8. #391214
  9. #260c0d
  10. #130607
  11. #000000

Tints

#bd3d43 mixed progressively with white.

  1. #bd3d43
  2. #c45056
  3. #ca6469
  4. #d1777b
  5. #d78b8e
  6. #de9ea1
  7. #e5b1b4
  8. #ebc5c7
  9. #f2d8d9
  10. #f8ecec
  11. #ffffff

Tones

#bd3d43 mixed progressively with gray.

  1. #bd3d43
  2. #b74449
  3. #b14a4f
  4. #ab5155
  5. #a5585b
  6. #9f5f62
  7. #986568
  8. #926c6e
  9. #8c7374
  10. #86797a
  11. #808080

Readable text 5.37:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.91:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #6b6b6b ≈ 0.003% of males
Achromatomaly #935c5d ≈ 0.001% of males
Protanopia #5f5942 ≈ 1.01% of males
Deuteranopia #80753f ≈ 1.27% of males
Tritanopia #cf1c40 ≈ 0.0001% of males
Protanomaly #8f4f43 ≈ 1.08% of males
Deuteranomaly #9c6341 ≈ 4.63% of males
Tritanomaly #c82d41 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-bd3d43 {
  color: #bd3d43;
}
Background
.bg-bd3d43 {
  background-color: #bd3d43;
  color: #ffffff;
}
Border
.border-bd3d43 {
  border: 2px solid #bd3d43;
}
CSS variables
:root {
  --color-primary: #bd3d43;
  --color-primary-rgb: 189 61 67;
  --color-primary-hsl: 357 51% 49%;
}
Gradient
.gradient-bd3d43 {
  background: linear-gradient(135deg, #bd3d43, #bd773d);
}
Colored shadow
.shadow-bd3d43 {
  box-shadow: 0 8px 24px rgb(189 61 67 / 0.35);
}

#c41e3a Cardinal ΔE 3.89 #cc3333 Persian Red ΔE 4.90 #cb4154 Brick Red ΔE 4.94 #dc143c Crimson ΔE 5.55 #ce2029 Fire Engine Red ΔE 6.15 #a52a2a Brown ΔE 7.38 #a52a2a Auburn ΔE 7.38 #42c2bc Inverted #6b6b6b Grayscale 

Cardinal
#bd3d43  rgb(189, 61, 67)  hsl(357, 51%, 49%)  Cardinal
#3dbdb7  rgb(61, 189, 183)  hsl(177, 51%, 49%)  Tiffany Blue
#43bd3d  rgb(67, 189, 61)  hsl(117, 51%, 49%)  Kelly Green
#3d43bd  rgb(61, 67, 189)  hsl(237, 51%, 49%)  Ocean Blue