#BD383D

#bd383d ≈ Cardinal

  • red
  • Lightness: medium
  • Saturation: strong
  • Warm

#bd383d is a color from the red family, with medium lightness and strong saturation. In the RGB model it is made of 74.12% red, 21.96% green and 23.92% blue; printed in CMYK it uses 0% cyan, 70.37% magenta, 67.72% yellow and 25.88% black. Its hue angle is 357.74°, with 54.29% saturation and 48.04% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and brand accents. White text on this color reaches a contrast ratio of 5.53:1 (WCAG AA). The closest named color is Cardinal (#c41e3a), ΔE 3.45.

Description generated from the measured properties of this color.

Conversions of #bd383d into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc3333
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1398

Readable text 5.53:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.8:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #686868 ≈ 0.003% of males
Achromatomaly #92595a ≈ 0.001% of males
Protanopia #5d563c ≈ 1.01% of males
Deuteranopia #7e7339 ≈ 1.27% of males
Tritanopia #d00c3b ≈ 0.0001% of males
Protanomaly #8e4c3c ≈ 1.08% of males
Deuteranomaly #9b613b ≈ 4.63% of males
Tritanomaly #c8253c ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-bd383d {
  color: #bd383d;
}
Background
.bg-bd383d {
  background-color: #bd383d;
  color: #ffffff;
}
Border
.border-bd383d {
  border: 2px solid #bd383d;
}
CSS variables
:root {
  --color-primary: #bd383d;
  --color-primary-rgb: 189 56 61;
  --color-primary-hsl: 358 54% 48%;
}
Gradient
.gradient-bd383d {
  background: linear-gradient(135deg, #bd383d, #bd7538);
}
Colored shadow
.shadow-bd383d {
  box-shadow: 0 8px 24px rgb(189 56 61 / 0.35);
}

Cardinal
#bd383d  rgb(189, 56, 61)  hsl(358, 54%, 48%)  Cardinal
#38bdb8  rgb(56, 189, 184)  hsl(178, 54%, 48%)  Tiffany Blue
#3dbd38  rgb(61, 189, 56)  hsl(118, 54%, 48%)  Kelly Green
#383dbd  rgb(56, 61, 189)  hsl(238, 54%, 48%)  Persian Blue