#bd349d ≈ Medium Violet Red
#bd349d is a color from the magenta family, with medium lightness and strong saturation. In the RGB model it is made of 74.12% red, 20.39% green and 61.57% blue; printed in CMYK it uses 0% cyan, 72.49% magenta, 16.93% yellow and 25.88% black. Its hue angle is 314.01°, with 56.85% saturation and 47.25% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and brand accents. White text on this color reaches a contrast ratio of 5.07:1 (WCAG AA). The closest named color is Medium Violet Red (#c71585), ΔE 5.6.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #cc3399 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1571 |
Shades
#bd349d mixed progressively with black.
Tints
#bd349d mixed progressively with white.
Tones
#bd349d mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-bd349d {
color: #bd349d;
}
.bg-bd349d {
background-color: #bd349d;
color: #ffffff;
}
.border-bd349d {
border: 2px solid #bd349d;
}
:root {
--color-primary: #bd349d;
--color-primary-rgb: 189 52 157;
--color-primary-hsl: 314 57% 47%;
}
.gradient-bd349d {
background: linear-gradient(135deg, #bd349d, #bd3458);
}
.shadow-bd349d {
box-shadow: 0 8px 24px rgb(189 52 157 / 0.35);
}
Medium Violet Red
#bd349d rgb(189, 52, 157) hsl(314, 57%, 47%) Medium Violet Red
#34bd54 rgb(52, 189, 84) hsl(134, 57%, 47%) Emerald
#9dbd34 rgb(157, 189, 52) hsl(74, 57%, 47%) Apple Green
#349dbd rgb(52, 157, 189) hsl(194, 57%, 47%) Bondi Blue