#bd310d ≈ Rust
#bd310d is a color from the brown family, with low lightness and strong saturation. In the RGB model it is made of 74.12% red, 19.22% green and 5.1% blue; printed in CMYK it uses 0% cyan, 74.07% magenta, 93.12% yellow and 25.88% black. Its hue angle is 12.27°, with 87.13% saturation and 39.61% lightness in HSL. It is a warm color, often associated with reliability, warmth and earthiness. Designers typically use it for cafés and coffee brands, rustic and natural styles and call-to-action buttons. White text on this color reaches a contrast ratio of 5.82:1 (WCAG AA). The closest named color is Rust (#b7410e), ΔE 3.91.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #cc3300 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1304 |
Shades
#bd310d mixed progressively with black.
Tints
#bd310d mixed progressively with white.
Tones
#bd310d mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-bd310d {
color: #bd310d;
}
.bg-bd310d {
background-color: #bd310d;
color: #ffffff;
}
.border-bd310d {
border: 2px solid #bd310d;
}
:root {
--color-primary: #bd310d;
--color-primary-rgb: 189 49 13;
--color-primary-hsl: 12 87% 40%;
}
.gradient-bd310d {
background: linear-gradient(135deg, #bd310d, #bd890d);
}
.shadow-bd310d {
box-shadow: 0 8px 24px rgb(189 49 13 / 0.35);
}
Rust
#bd310d rgb(189, 49, 13) hsl(12, 87%, 40%) Rust
#0d99bd rgb(13, 153, 189) hsl(192, 87%, 40%) Bondi Blue
#0dbd31 rgb(13, 189, 49) hsl(132, 87%, 40%) Kelly Green
#310dbd rgb(49, 13, 189) hsl(252, 87%, 40%) Medium Blue