#BD1D4E

#bd1d4e ≈ Cardinal

  • rose
  • Lightness: medium
  • Saturation: strong
  • Warm

#bd1d4e is a color from the rose family, with medium lightness and strong saturation. In the RGB model it is made of 74.12% red, 11.37% green and 30.59% blue; printed in CMYK it uses 0% cyan, 84.66% magenta, 58.73% yellow and 25.88% black. Its hue angle is 341.63°, with 73.39% saturation and 42.75% lightness in HSL. It is a warm color, often associated with romance, playfulness and affection. Designers typically use it for food and restaurant brands, sales and promotions and brand accents. White text on this color reaches a contrast ratio of 6.09:1 (WCAG AA). The closest named color is Cardinal (#c41e3a), ΔE 6.9.

Description generated from the measured properties of this color.

Conversions of #bd1d4e into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc3366
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1225

Readable text 6.09:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.45:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #626262 ≈ 0.003% of males
Achromatomaly #904f5b ≈ 0.001% of males
Protanopia #4d4e4f ≈ 1.01% of males
Deuteranopia #766d4a ≈ 1.27% of males
Tritanopia #cf0034 ≈ 0.0001% of males
Protanomaly #893f4e ≈ 1.08% of males
Deuteranomaly #97584c ≈ 4.63% of males
Tritanomaly #c80040 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-bd1d4e {
  color: #bd1d4e;
}
Background
.bg-bd1d4e {
  background-color: #bd1d4e;
  color: #ffffff;
}
Border
.border-bd1d4e {
  border: 2px solid #bd1d4e;
}
CSS variables
:root {
  --color-primary: #bd1d4e;
  --color-primary-rgb: 189 29 78;
  --color-primary-hsl: 342 73% 43%;
}
Gradient
.gradient-bd1d4e {
  background: linear-gradient(135deg, #bd1d4e, #bd3c1d);
}
Colored shadow
.shadow-bd1d4e {
  box-shadow: 0 8px 24px rgb(189 29 78 / 0.35);
}

Cardinal
#bd1d4e  rgb(189, 29, 78)  hsl(342, 73%, 43%)  Cardinal
#1dbd8c  rgb(29, 189, 140)  hsl(162, 73%, 43%)  Mint
#4ebd1d  rgb(78, 189, 29)  hsl(102, 73%, 43%)  Kelly Green
#1d4ebd  rgb(29, 78, 189)  hsl(222, 73%, 43%)  Sapphire