ColorTool
Log in
#BD1978

#bd1978 ≈ Medium Violet Red

  • rose
  • Lightness: medium
  • Saturation: strong
  • Balanced
Check contrast Explore in graph Random color

#bd1978 is a color from the rose family, with medium lightness and strong saturation. In the RGB model it is made of 74.12% red, 9.8% green and 47.06% blue; printed in CMYK it uses 0% cyan, 86.77% magenta, 36.51% yellow and 25.88% black. Its hue angle is 325.24°, with 76.64% saturation and 41.96% lightness in HSL. It sits between warm and cool, and is often associated with romance, playfulness and affection. Designers typically use it for food and restaurant brands, sales and promotions and brand accents. White text on this color reaches a contrast ratio of 5.88:1 (WCAG AA). The closest named color is Medium Violet Red (#c71585), ΔE 2.78.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc0066
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1287

Complementary

  1. #bd1978
  2. #19bd5e

Split complementary

  1. #bd1978
  2. #26bd19
  3. #19bdb0

Analogous

  1. #b019bd
  2. #bd1978
  3. #bd1926

Triadic

  1. #bd1978
  2. #78bd19
  3. #1978bd

Tetradic

  1. #bd1978
  2. #bd5e19
  3. #19bd5e
  4. #1978bd

Square

  1. #bd1978
  2. #bdb019
  3. #19bd5e
  4. #1926bd

Monochromatic

  1. #360722
  2. #79104d
  3. #bd1978
  4. #e53d9f
  5. #ee81c0

Shades

#bd1978 mixed progressively with black.

  1. #bd1978
  2. #aa176c
  3. #971460
  4. #841254
  5. #710f48
  6. #5f0d3c
  7. #4c0a30
  8. #390824
  9. #260518
  10. #13030c
  11. #000000

Tints

#bd1978 mixed progressively with white.

  1. #bd1978
  2. #c43086
  3. #ca4793
  4. #d15ea1
  5. #d775ae
  6. #de8cbc
  7. #e5a3c9
  8. #ebbad7
  9. #f2d1e4
  10. #f8e8f2
  11. #ffffff

Tones

#bd1978 mixed progressively with gray.

  1. #bd1978
  2. #b72379
  3. #b12e7a
  4. #ab387a
  5. #a5427b
  6. #9f4d7c
  7. #98577d
  8. #92617e
  9. #8c6b7e
  10. #86767f
  11. #808080

Readable text 5.88:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.57:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #646464 ≈ 0.003% of males
Achromatomaly #90506d ≈ 0.001% of males
Protanopia #3f527a ≈ 1.01% of males
Deuteranopia #6d6f75 ≈ 1.27% of males
Tritanopia #cc0049 ≈ 0.0001% of males
Protanomaly #854279 ≈ 1.08% of males
Deuteranomaly #945876 ≈ 4.63% of males
Tritanomaly #c6075f ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-bd1978 {
  color: #bd1978;
}
Background
.bg-bd1978 {
  background-color: #bd1978;
  color: #ffffff;
}
Border
.border-bd1978 {
  border: 2px solid #bd1978;
}
CSS variables
:root {
  --color-primary: #bd1978;
  --color-primary-rgb: 189 25 120;
  --color-primary-hsl: 325 77% 42%;
}
Gradient
.gradient-bd1978 {
  background: linear-gradient(135deg, #bd1978, #bd1926);
}
Colored shadow
.shadow-bd1978 {
  box-shadow: 0 8px 24px rgb(189 25 120 / 0.35);
}

#c71585 Medium Violet Red ΔE 2.78 #a50b5e Jazzberry Jam ΔE 6.34 #cf3476 Telemagenta ΔE 6.92 #c54b8c Mulberry ΔE 8.27 #d71868 Dogwood Rose ΔE 8.43 #873260 Boysenberry ΔE 10.13 #8e4585 Deep Plum ΔE 10.77 #42e687 Inverted #646464 Grayscale 

Medium Violet Red
#bd1978  rgb(189, 25, 120)  hsl(325, 77%, 42%)  Medium Violet Red
#19bd5e  rgb(25, 189, 94)  hsl(145, 77%, 42%)  Emerald
#78bd19  rgb(120, 189, 25)  hsl(85, 77%, 42%)  Apple Green
#1978bd  rgb(25, 120, 189)  hsl(205, 77%, 42%)  French Blue