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#BD1237

#bd1237 ≈ Cardinal

  • red
  • Lightness: medium
  • Saturation: strong
  • Warm
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#bd1237 is a color from the red family, with medium lightness and strong saturation. In the RGB model it is made of 74.12% red, 7.06% green and 21.57% blue; printed in CMYK it uses 0% cyan, 90.48% magenta, 70.9% yellow and 25.88% black. Its hue angle is 347.02°, with 82.61% saturation and 40.59% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and call-to-action buttons. White text on this color reaches a contrast ratio of 6.35:1 (WCAG AA). The closest named color is Cardinal (#c41e3a), ΔE 2.13.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc0033
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1153

Complementary

  1. #bd1237
  2. #12bd98

Split complementary

  1. #bd1237
  2. #12bd43
  3. #128cbd

Analogous

  1. #bd128c
  2. #bd1237
  3. #bd4312

Triadic

  1. #bd1237
  2. #37bd12
  3. #1237bd

Tetradic

  1. #bd1237
  2. #bd9812
  3. #12bd98
  4. #1237bd

Square

  1. #bd1237
  2. #8cbd12
  3. #12bd98
  4. #4312bd

Monochromatic

  1. #31050e
  2. #770b23
  3. #bd1237
  4. #eb3059
  5. #f27691

Shades

#bd1237 mixed progressively with black.

  1. #bd1237
  2. #aa1032
  3. #970e2c
  4. #840d27
  5. #710b21
  6. #5f091c
  7. #4c0716
  8. #390511
  9. #26040b
  10. #130206
  11. #000000

Tints

#bd1237 mixed progressively with white.

  1. #bd1237
  2. #c42a4b
  3. #ca415f
  4. #d15973
  5. #d77187
  6. #de899b
  7. #e5a0af
  8. #ebb8c3
  9. #f2d0d7
  10. #f8e7eb
  11. #ffffff

Tones

#bd1237 mixed progressively with gray.

  1. #bd1237
  2. #b71d3e
  3. #b12846
  4. #ab334d
  5. #a53e54
  6. #9f495c
  7. #985463
  8. #925f6a
  9. #8c6a71
  10. #867579
  11. #808080

Readable text 6.35:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.31:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #5f5f5f ≈ 0.003% of males
Achromatomaly #8f4c52 ≈ 0.001% of males
Protanopia #4e4937 ≈ 1.01% of males
Deuteranopia #776b31 ≈ 1.27% of males
Tritanopia #d00025 ≈ 0.0001% of males
Protanomaly #893a37 ≈ 1.08% of males
Deuteranomaly #985534 ≈ 4.63% of males
Tritanomaly #c9002d ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-bd1237 {
  color: #bd1237;
}
Background
.bg-bd1237 {
  background-color: #bd1237;
  color: #ffffff;
}
Border
.border-bd1237 {
  border: 2px solid #bd1237;
}
CSS variables
:root {
  --color-primary: #bd1237;
  --color-primary-rgb: 189 18 55;
  --color-primary-hsl: 347 83% 41%;
}
Gradient
.gradient-bd1237 {
  background: linear-gradient(135deg, #bd1237, #bd4312);
}
Colored shadow
.shadow-bd1237 {
  box-shadow: 0 8px 24px rgb(189 18 55 / 0.35);
}

#c41e3a Cardinal ΔE 2.13 #9f1d35 Vivid Burgundy ΔE 5.80 #a52a2a Brown ΔE 6.27 #a52a2a Auburn ΔE 6.27 #dc143c Crimson ΔE 6.64 #b22222 Firebrick ΔE 6.94 #ce2029 Fire Engine Red ΔE 7.45 #42edc8 Inverted #5f5f5f Grayscale 

Cardinal
#bd1237  rgb(189, 18, 55)  hsl(347, 83%, 41%)  Cardinal
#12bd98  rgb(18, 189, 152)  hsl(167, 83%, 41%)  Mint
#37bd12  rgb(55, 189, 18)  hsl(107, 83%, 41%)  Kelly Green
#1237bd  rgb(18, 55, 189)  hsl(227, 83%, 41%)  Persian Blue