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#BD098A

#bd098a ≈ Medium Violet Red

  • magenta
  • Lightness: low
  • Saturation: strong
  • Balanced
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#bd098a is a color from the magenta family, with low lightness and strong saturation. In the RGB model it is made of 74.12% red, 3.53% green and 54.12% blue; printed in CMYK it uses 0% cyan, 95.24% magenta, 26.98% yellow and 25.88% black. Its hue angle is 317°, with 90.91% saturation and 38.82% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 5.88:1 (WCAG AA). The closest named color is Medium Violet Red (#c71585), ΔE 3.26.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc0099
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1285

Complementary

  1. #bd098a
  2. #09bd3c

Split complementary

  1. #bd098a
  2. #30bd09
  3. #09bd96

Analogous

  1. #9609bd
  2. #bd098a
  3. #bd0930

Triadic

  1. #bd098a
  2. #8abd09
  3. #098abd

Tetradic

  1. #bd098a
  2. #bd3c09
  3. #09bd3c
  4. #098abd

Square

  1. #bd098a
  2. #bd9609
  3. #09bd3c
  4. #0930bd

Monochromatic

  1. #2b021f
  2. #740655
  3. #bd098a
  4. #f41eb8
  5. #f867cf

Shades

#bd098a mixed progressively with black.

  1. #bd098a
  2. #aa087c
  3. #97076e
  4. #840661
  5. #710553
  6. #5f0545
  7. #4c0437
  8. #390329
  9. #26021c
  10. #13010e
  11. #000000

Tints

#bd098a mixed progressively with white.

  1. #bd098a
  2. #c42296
  3. #ca3aa1
  4. #d153ad
  5. #d76bb9
  6. #de84c5
  7. #e59dd0
  8. #ebb5dc
  9. #f2cee8
  10. #f8e6f3
  11. #ffffff

Tones

#bd098a mixed progressively with gray.

  1. #bd098a
  2. #b71589
  3. #b12188
  4. #ab2d87
  5. #a53986
  6. #9f4585
  7. #985084
  8. #925c83
  9. #8c6882
  10. #867481
  11. #808080

Readable text 5.88:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.57:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #646464 ≈ 0.003% of males
Achromatomaly #904f75 ≈ 0.001% of males
Protanopia #2f538d ≈ 1.01% of males
Deuteranopia #656e87 ≈ 1.27% of males
Tritanopia #ca0151 ≈ 0.0001% of males
Protanomaly #81418c ≈ 1.08% of males
Deuteranomaly #915788 ≈ 4.63% of males
Tritanomaly #c5046c ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-bd098a {
  color: #bd098a;
}
Background
.bg-bd098a {
  background-color: #bd098a;
  color: #ffffff;
}
Border
.border-bd098a {
  border: 2px solid #bd098a;
}
CSS variables
:root {
  --color-primary: #bd098a;
  --color-primary-rgb: 189 9 138;
  --color-primary-hsl: 317 91% 39%;
}
Gradient
.gradient-bd098a {
  background: linear-gradient(135deg, #bd098a, #bd0930);
}
Colored shadow
.shadow-bd098a {
  box-shadow: 0 8px 24px rgb(189 9 138 / 0.35);
}

#c71585 Medium Violet Red ΔE 3.26 #a50b5e Jazzberry Jam ΔE 8.95 #c54b8c Mulberry ΔE 9.36 #8e4585 Deep Plum ΔE 9.51 #cf3476 Telemagenta ΔE 10.03 #8b008b Dark Magenta ΔE 11.29 #873260 Boysenberry ΔE 11.43 #42f675 Inverted #646464 Grayscale 

Medium Violet Red
#bd098a  rgb(189, 9, 138)  hsl(317, 91%, 39%)  Medium Violet Red
#09bd3c  rgb(9, 189, 60)  hsl(137, 91%, 39%)  Lime Green
#8abd09  rgb(138, 189, 9)  hsl(77, 91%, 39%)  Apple Green
#098abd  rgb(9, 138, 189)  hsl(197, 91%, 39%)  Cerulean