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#BD078D

#bd078d ≈ Medium Violet Red

  • magenta
  • Lightness: low
  • Saturation: strong
  • Balanced
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#bd078d is a color from the magenta family, with low lightness and strong saturation. In the RGB model it is made of 74.12% red, 2.75% green and 55.29% blue; printed in CMYK it uses 0% cyan, 96.3% magenta, 25.4% yellow and 25.88% black. Its hue angle is 315.82°, with 92.86% saturation and 38.43% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 5.87:1 (WCAG AA). The closest named color is Medium Violet Red (#c71585), ΔE 3.71.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc0099
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1289

Complementary

  1. #bd078d
  2. #07bd37

Split complementary

  1. #bd078d
  2. #32bd07
  3. #07bd92

Analogous

  1. #9207bd
  2. #bd078d
  3. #bd0732

Triadic

  1. #bd078d
  2. #8dbd07
  3. #078dbd

Tetradic

  1. #bd078d
  2. #bd3707
  3. #07bd37
  4. #078dbd

Square

  1. #bd078d
  2. #bd9207
  3. #07bd37
  4. #0732bd

Monochromatic

  1. #29021f
  2. #730456
  3. #bd078d
  4. #f71abc
  5. #f964d2

Shades

#bd078d mixed progressively with black.

  1. #bd078d
  2. #aa067f
  3. #970671
  4. #840563
  5. #710455
  6. #5f0447
  7. #4c0338
  8. #39022a
  9. #26011c
  10. #13010e
  11. #000000

Tints

#bd078d mixed progressively with white.

  1. #bd078d
  2. #c42098
  3. #ca39a4
  4. #d151af
  5. #d76abb
  6. #de83c6
  7. #e59cd1
  8. #ebb5dd
  9. #f2cde8
  10. #f8e6f4
  11. #ffffff

Tones

#bd078d mixed progressively with gray.

  1. #bd078d
  2. #b7138c
  3. #b11f8a
  4. #ab2b89
  5. #a53788
  6. #9f4487
  7. #985085
  8. #925c84
  9. #8c6883
  10. #867481
  11. #808080

Readable text 5.87:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.58:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #656565 ≈ 0.003% of males
Achromatomaly #904f77 ≈ 0.001% of males
Protanopia #2c5390 ≈ 1.01% of males
Deuteranopia #646e89 ≈ 1.27% of males
Tritanopia #ca0552 ≈ 0.0001% of males
Protanomaly #81418f ≈ 1.08% of males
Deuteranomaly #90578b ≈ 4.63% of males
Tritanomaly #c5066e ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-bd078d {
  color: #bd078d;
}
Background
.bg-bd078d {
  background-color: #bd078d;
  color: #ffffff;
}
Border
.border-bd078d {
  border: 2px solid #bd078d;
}
CSS variables
:root {
  --color-primary: #bd078d;
  --color-primary-rgb: 189 7 141;
  --color-primary-hsl: 316 93% 38%;
}
Gradient
.gradient-bd078d {
  background: linear-gradient(135deg, #bd078d, #bd0732);
}
Colored shadow
.shadow-bd078d {
  box-shadow: 0 8px 24px rgb(189 7 141 / 0.35);
}

#c71585 Medium Violet Red ΔE 3.71 #8e4585 Deep Plum ΔE 9.45 #a50b5e Jazzberry Jam ΔE 9.46 #c54b8c Mulberry ΔE 9.60 #cf3476 Telemagenta ΔE 10.51 #8b008b Dark Magenta ΔE 11.00 #880085 Mardi Gras ΔE 11.33 #42f872 Inverted #656565 Grayscale 

Medium Violet Red
#bd078d  rgb(189, 7, 141)  hsl(316, 93%, 38%)  Medium Violet Red
#07bd37  rgb(7, 189, 55)  hsl(136, 93%, 38%)  Lime Green
#8dbd07  rgb(141, 189, 7)  hsl(76, 93%, 38%)  Apple Green
#078dbd  rgb(7, 141, 189)  hsl(196, 93%, 38%)  Bondi Blue