#BD021B

#bd021b ≈ Cornell Red

  • red
  • Lightness: low
  • Saturation: strong
  • Warm

#bd021b is a color from the red family, with low lightness and strong saturation. In the RGB model it is made of 74.12% red, 0.78% green and 10.59% blue; printed in CMYK it uses 0% cyan, 98.94% magenta, 85.71% yellow and 25.88% black. Its hue angle is 351.98°, with 97.91% saturation and 37.45% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and call-to-action buttons. White text on this color reaches a contrast ratio of 6.59:1 (WCAG AA). The closest named color is Cornell Red (#b31b1b), ΔE 2.02.

Description generated from the measured properties of this color.

Conversions of #bd021b into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc0033
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1094

Readable text 6.59:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.19:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #5d5d5d ≈ 0.003% of males
Achromatomaly #8e494b ≈ 0.001% of males
Protanopia #4e4519 ≈ 1.01% of males
Deuteranopia #776a0f ≈ 1.27% of males
Tritanopia #d10012 ≈ 0.0001% of males
Protanomaly #89351a ≈ 1.08% of males
Deuteranomaly #985314 ≈ 4.63% of males
Tritanomaly #c90016 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-bd021b {
  color: #bd021b;
}
Background
.bg-bd021b {
  background-color: #bd021b;
  color: #ffffff;
}
Border
.border-bd021b {
  border: 2px solid #bd021b;
}
CSS variables
:root {
  --color-primary: #bd021b;
  --color-primary-rgb: 189 2 27;
  --color-primary-hsl: 352 98% 37%;
}
Gradient
.gradient-bd021b {
  background: linear-gradient(135deg, #bd021b, #bd4702);
}
Colored shadow
.shadow-bd021b {
  box-shadow: 0 8px 24px rgb(189 2 27 / 0.35);
}

Cornell Red
#bd021b  rgb(189, 2, 27)  hsl(352, 98%, 37%)  Cornell Red
#02bda4  rgb(2, 189, 164)  hsl(172, 98%, 37%)  Light Sea Green
#1bbd02  rgb(27, 189, 2)  hsl(112, 98%, 37%)  Kelly Green
#021bbd  rgb(2, 27, 189)  hsl(232, 98%, 37%)  Medium Blue