#bd013b ≈ Cardinal
#bd013b is a color from the rose family, with low lightness and strong saturation. In the RGB model it is made of 74.12% red, 0.39% green and 23.14% blue; printed in CMYK it uses 0% cyan, 99.47% magenta, 68.78% yellow and 25.88% black. Its hue angle is 341.49°, with 98.95% saturation and 37.25% lightness in HSL. It is a warm color, often associated with romance, playfulness and affection. Designers typically use it for food and restaurant brands, sales and promotions and call-to-action buttons. White text on this color reaches a contrast ratio of 6.5:1 (WCAG AA). The closest named color is Cardinal (#c41e3a), ΔE 3.66.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #cc0033 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1116 |
Shades
#bd013b mixed progressively with black.
Tints
#bd013b mixed progressively with white.
Tones
#bd013b mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-bd013b {
color: #bd013b;
}
.bg-bd013b {
background-color: #bd013b;
color: #ffffff;
}
.border-bd013b {
border: 2px solid #bd013b;
}
:root {
--color-primary: #bd013b;
--color-primary-rgb: 189 1 59;
--color-primary-hsl: 341 99% 37%;
}
.gradient-bd013b {
background: linear-gradient(135deg, #bd013b, #bd2501);
}
.shadow-bd013b {
box-shadow: 0 8px 24px rgb(189 1 59 / 0.35);
}
Cardinal
#bd013b rgb(189, 1, 59) hsl(341, 99%, 37%) Cardinal
#01bd83 rgb(1, 189, 131) hsl(161, 99%, 37%) Mint
#3bbd01 rgb(59, 189, 1) hsl(101, 99%, 37%) Kelly Green
#013bbd rgb(1, 59, 189) hsl(221, 99%, 37%) Persian Blue