#bb431d ≈ Rust
#bb431d is a color from the orange family, with medium lightness and strong saturation. In the RGB model it is made of 73.33% red, 26.27% green and 11.37% blue; printed in CMYK it uses 0% cyan, 64.17% magenta, 84.49% yellow and 26.67% black. Its hue angle is 14.43°, with 73.15% saturation and 42.35% lightness in HSL. It is a warm color, often associated with enthusiasm, warmth and creativity. Designers typically use it for call-to-action buttons, food and restaurant brands and brand accents. White text on this color reaches a contrast ratio of 5.34:1 (WCAG AA). The closest named color is Rust (#b7410e), ΔE 2.61.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #cc3333 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1467 |
Shades
#bb431d mixed progressively with black.
Tints
#bb431d mixed progressively with white.
Tones
#bb431d mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-bb431d {
color: #bb431d;
}
.bg-bb431d {
background-color: #bb431d;
color: #ffffff;
}
.border-bb431d {
border: 2px solid #bb431d;
}
:root {
--color-primary: #bb431d;
--color-primary-rgb: 187 67 29;
--color-primary-hsl: 14 73% 42%;
}
.gradient-bb431d {
background: linear-gradient(135deg, #bb431d, #bb921d);
}
.shadow-bb431d {
box-shadow: 0 8px 24px rgb(187 67 29 / 0.35);
}
Rust
#bb431d rgb(187, 67, 29) hsl(14, 73%, 42%) Rust
#1d95bb rgb(29, 149, 187) hsl(194, 73%, 42%) Bondi Blue
#1dbb43 rgb(29, 187, 67) hsl(134, 73%, 42%) Kelly Green
#431dbb rgb(67, 29, 187) hsl(254, 73%, 42%) Medium Blue