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#B40407

#b40407 ≈ Rufous

  • red
  • Lightness: low
  • Saturation: strong
  • Warm
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#b40407 is a color from the red family, with low lightness and strong saturation. In the RGB model it is made of 70.59% red, 1.57% green and 2.75% blue; printed in CMYK it uses 0% cyan, 97.78% magenta, 96.11% yellow and 29.41% black. Its hue angle is 358.98°, with 95.65% saturation and 36.08% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and call-to-action buttons. White text on this color reaches a contrast ratio of 7.09:1 (WCAG AAA). The closest named color is Rufous (#a81c07), ΔE 2.54.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc0000
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0981

Complementary

  1. #b40407
  2. #04b4b1

Split complementary

  1. #b40407
  2. #04b459
  3. #045fb4

Analogous

  1. #b4045f
  2. #b40407
  3. #b45904

Triadic

  1. #b40407
  2. #07b404
  3. #0407b4

Tetradic

  1. #b40407
  2. #b4b104
  3. #04b4b1
  4. #0407b4

Square

  1. #b40407
  2. #5fb404
  3. #04b4b1
  4. #5904b4

Monochromatic

  1. #1e0101
  2. #690204
  3. #b40407
  4. #fa0b0f
  5. #fb5659

Shades

#b40407 mixed progressively with black.

  1. #b40407
  2. #a20406
  3. #900306
  4. #7e0305
  5. #6c0204
  6. #5a0204
  7. #480203
  8. #360102
  9. #240101
  10. #120001
  11. #000000

Tints

#b40407 mixed progressively with white.

  1. #b40407
  2. #bc1d20
  3. #c33639
  4. #cb4f51
  5. #d2686a
  6. #da8283
  7. #e19b9c
  8. #e9b4b5
  9. #f0cdcd
  10. #f8e6e6
  11. #ffffff

Tones

#b40407 mixed progressively with gray.

  1. #b40407
  2. #af1013
  3. #aa1d1f
  4. #a4292b
  5. #9f3637
  6. #9a4244
  7. #954e50
  8. #905b5c
  9. #8a6768
  10. #857474
  11. #808080

Readable text 7.09:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.96:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #585858 ≈ 0.003% of males
Achromatomaly #874545 ≈ 0.001% of males
Protanopia #4b4101 ≈ 1.01% of males
Deuteranopia #726400 ≈ 1.27% of males
Tritanopia #c7000c ≈ 0.0001% of males
Protanomaly #823304 ≈ 1.08% of males
Deuteranomaly #914f00 ≈ 4.63% of males
Tritanomaly #c0000a ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-b40407 {
  color: #b40407;
}
Background
.bg-b40407 {
  background-color: #b40407;
  color: #ffffff;
}
Border
.border-b40407 {
  border: 2px solid #b40407;
}
CSS variables
:root {
  --color-primary: #b40407;
  --color-primary-rgb: 180 4 7;
  --color-primary-hsl: 359 96% 36%;
}
Gradient
.gradient-b40407 {
  background: linear-gradient(135deg, #b40407, #b45904);
}
Colored shadow
.shadow-b40407 {
  box-shadow: 0 8px 24px rgb(180 4 7 / 0.35);
}

#a81c07 Rufous ΔE 2.54 #b31b1b Cornell Red ΔE 3.07 #c80815 Venetian Red ΔE 4.41 #b22222 Firebrick ΔE 4.41 #d40000 Rosso Corsa ΔE 6.62 #cf1020 Lava ΔE 6.66 #a52a2a Brown ΔE 6.83 #4bfbf8 Inverted #585858 Grayscale 

Rufous
#b40407  rgb(180, 4, 7)  hsl(359, 96%, 36%)  Rufous
#04b4b1  rgb(4, 180, 177)  hsl(179, 96%, 36%)  Tiffany Blue
#07b404  rgb(7, 180, 4)  hsl(119, 96%, 36%)  Kelly Green
#0407b4  rgb(4, 7, 180)  hsl(239, 96%, 36%)  Zaffre