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#AE490C

#ae490c ≈ Rust

  • brown
  • Lightness: low
  • Saturation: strong
  • Warm
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#ae490c is a color from the brown family, with low lightness and strong saturation. In the RGB model it is made of 68.24% red, 28.63% green and 4.71% blue; printed in CMYK it uses 0% cyan, 58.05% magenta, 93.1% yellow and 31.76% black. Its hue angle is 22.59°, with 87.1% saturation and 36.47% lightness in HSL. It is a warm color, often associated with reliability, warmth and earthiness. Designers typically use it for cafés and coffee brands, rustic and natural styles and call-to-action buttons. White text on this color reaches a contrast ratio of 5.59:1 (WCAG AA). The closest named color is Rust (#b7410e), ΔE 3.48.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#993300
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1379

Complementary

  1. #ae490c
  2. #0c71ae

Split complementary

  1. #ae490c
  2. #0cae9a
  3. #0c20ae

Analogous

  1. #ae0c20
  2. #ae490c
  3. #ae9a0c

Triadic

  1. #ae490c
  2. #0cae49
  3. #490cae

Tetradic

  1. #ae490c
  2. #71ae0c
  3. #0c71ae
  4. #490cae

Square

  1. #ae490c
  2. #20ae0c
  3. #0c71ae
  4. #9a0cae

Monochromatic

  1. #1f0d02
  2. #662b07
  3. #ae490c
  4. #ef6917
  5. #f4975f

Shades

#ae490c mixed progressively with black.

  1. #ae490c
  2. #9d420b
  3. #8b3a0a
  4. #7a3308
  5. #682c07
  6. #572506
  7. #461d05
  8. #341604
  9. #230f02
  10. #110701
  11. #000000

Tints

#ae490c mixed progressively with white.

  1. #ae490c
  2. #b65b24
  3. #be6d3d
  4. #c68055
  5. #ce926d
  6. #d7a486
  7. #dfb69e
  8. #e7c8b6
  9. #efdbce
  10. #f7ede7
  11. #ffffff

Tones

#ae490c mixed progressively with gray.

  1. #ae490c
  2. #a94f18
  3. #a55423
  4. #a05a2f
  5. #9c5f3a
  6. #976546
  7. #926a52
  8. #8e705d
  9. #897569
  10. #857b74
  11. #808080

Readable text 5.59:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.76:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #686868 ≈ 0.003% of males
Achromatomaly #895d52 ≈ 0.001% of males
Protanopia #665a00 ≈ 1.01% of males
Deuteranopia #7f7005 ≈ 1.27% of males
Tritanopia #c0303f ≈ 0.0001% of males
Protanomaly #895303 ≈ 1.08% of males
Deuteranomaly #946308 ≈ 4.63% of males
Tritanomaly #b93b31 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-ae490c {
  color: #ae490c;
}
Background
.bg-ae490c {
  background-color: #ae490c;
  color: #ffffff;
}
Border
.border-ae490c {
  border: 2px solid #ae490c;
}
CSS variables
:root {
  --color-primary: #ae490c;
  --color-primary-rgb: 174 73 12;
  --color-primary-hsl: 23 87% 36%;
}
Gradient
.gradient-ae490c {
  background: linear-gradient(135deg, #ae490c, #ae9a0c);
}
Colored shadow
.shadow-ae490c {
  box-shadow: 0 8px 24px rgb(174 73 12 / 0.35);
}

#b7410e Rust ΔE 3.48 #c04000 Mahogany ΔE 4.12 #a0522d Sienna ΔE 5.29 #cb410b Sinopia ΔE 6.46 #cc5500 Burnt Orange ΔE 7.58 #8b4513 Saddle Brown ΔE 7.67 #80461b Russet ΔE 10.30 #51b6f3 Inverted #686868 Grayscale 

Rust
#ae490c  rgb(174, 73, 12)  hsl(23, 87%, 36%)  Rust
#0c71ae  rgb(12, 113, 174)  hsl(203, 87%, 36%)  French Blue
#0cae49  rgb(12, 174, 73)  hsl(143, 87%, 36%)  Medium Sea Green
#490cae  rgb(73, 12, 174)  hsl(263, 87%, 36%)  Medium Blue