#ae340f ≈ Rust
#ae340f is a color from the brown family, with low lightness and strong saturation. In the RGB model it is made of 68.24% red, 20.39% green and 5.88% blue; printed in CMYK it uses 0% cyan, 70.11% magenta, 91.38% yellow and 31.76% black. Its hue angle is 13.96°, with 84.13% saturation and 37.06% lightness in HSL. It is a warm color, often associated with reliability, warmth and earthiness. Designers typically use it for cafés and coffee brands, rustic and natural styles and call-to-action buttons. White text on this color reaches a contrast ratio of 6.37:1 (WCAG AA). The closest named color is Rust (#b7410e), ΔE 4.18.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #993300 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1149 |
Shades
#ae340f mixed progressively with black.
Tints
#ae340f mixed progressively with white.
Tones
#ae340f mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-ae340f {
color: #ae340f;
}
.bg-ae340f {
background-color: #ae340f;
color: #ffffff;
}
.border-ae340f {
border: 2px solid #ae340f;
}
:root {
--color-primary: #ae340f;
--color-primary-rgb: 174 52 15;
--color-primary-hsl: 14 84% 37%;
}
.gradient-ae340f {
background: linear-gradient(135deg, #ae340f, #ae830f);
}
.shadow-ae340f {
box-shadow: 0 8px 24px rgb(174 52 15 / 0.35);
}
Rust
#ae340f rgb(174, 52, 15) hsl(14, 84%, 37%) Rust
#0f89ae rgb(15, 137, 174) hsl(194, 84%, 37%) Bondi Blue
#0fae34 rgb(15, 174, 52) hsl(134, 84%, 37%) Kelly Green
#340fae rgb(52, 15, 174) hsl(254, 84%, 37%) Zaffre