#ae320d ≈ Rufous
#ae320d is a color from the brown family, with low lightness and strong saturation. In the RGB model it is made of 68.24% red, 19.61% green and 5.1% blue; printed in CMYK it uses 0% cyan, 71.26% magenta, 92.53% yellow and 31.76% black. Its hue angle is 13.79°, with 86.1% saturation and 36.67% lightness in HSL. It is a warm color, often associated with reliability, warmth and earthiness. Designers typically use it for cafés and coffee brands, rustic and natural styles and call-to-action buttons. White text on this color reaches a contrast ratio of 6.44:1 (WCAG AA). The closest named color is Rufous (#a81c07), ΔE 4.13.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #993300 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1131 |
Shades
#ae320d mixed progressively with black.
Tints
#ae320d mixed progressively with white.
Tones
#ae320d mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-ae320d {
color: #ae320d;
}
.bg-ae320d {
background-color: #ae320d;
color: #ffffff;
}
.border-ae320d {
border: 2px solid #ae320d;
}
:root {
--color-primary: #ae320d;
--color-primary-rgb: 174 50 13;
--color-primary-hsl: 14 86% 37%;
}
.gradient-ae320d {
background: linear-gradient(135deg, #ae320d, #ae830d);
}
.shadow-ae320d {
box-shadow: 0 8px 24px rgb(174 50 13 / 0.35);
}
Rufous
#ae320d rgb(174, 50, 13) hsl(14, 86%, 37%) Rufous
#0d89ae rgb(13, 137, 174) hsl(194, 86%, 37%) Bondi Blue
#0dae32 rgb(13, 174, 50) hsl(134, 86%, 37%) Kelly Green
#320dae rgb(50, 13, 174) hsl(254, 86%, 37%) Zaffre