#AE290D

#ae290d ≈ Rufous

  • red
  • Lightness: low
  • Saturation: strong
  • Warm

#ae290d is a color from the red family, with low lightness and strong saturation. In the RGB model it is made of 68.24% red, 16.08% green and 5.1% blue; printed in CMYK it uses 0% cyan, 76.44% magenta, 92.53% yellow and 31.76% black. Its hue angle is 10.43°, with 86.1% saturation and 36.67% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and call-to-action buttons. White text on this color reaches a contrast ratio of 6.72:1 (WCAG AA). The closest named color is Rufous (#a81c07), ΔE 2.38.

Description generated from the measured properties of this color.

Conversions of #ae290d into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#993300
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1061

Readable text 6.72:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.12:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #5c5c5c ≈ 0.003% of males
Achromatomaly #854c48 ≈ 0.001% of males
Protanopia #534905 ≈ 1.01% of males
Deuteranopia #746600 ≈ 1.27% of males
Tritanopia #c00025 ≈ 0.0001% of males
Protanomaly #823e08 ≈ 1.08% of males
Deuteranomaly #8f5405 ≈ 4.63% of males
Tritanomaly #b9061e ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-ae290d {
  color: #ae290d;
}
Background
.bg-ae290d {
  background-color: #ae290d;
  color: #ffffff;
}
Border
.border-ae290d {
  border: 2px solid #ae290d;
}
CSS variables
:root {
  --color-primary: #ae290d;
  --color-primary-rgb: 174 41 13;
  --color-primary-hsl: 10 86% 37%;
}
Gradient
.gradient-ae290d {
  background: linear-gradient(135deg, #ae290d, #ae790d);
}
Colored shadow
.shadow-ae290d {
  box-shadow: 0 8px 24px rgb(174 41 13 / 0.35);
}

Rufous
#ae290d  rgb(174, 41, 13)  hsl(10, 86%, 37%)  Rufous
#0d92ae  rgb(13, 146, 174)  hsl(190, 86%, 37%)  Bondi Blue
#0dae29  rgb(13, 174, 41)  hsl(130, 86%, 37%)  Kelly Green
#290dae  rgb(41, 13, 174)  hsl(250, 86%, 37%)  Zaffre