#AC320D

#ac320d ≈ Rufous

  • brown
  • Lightness: low
  • Saturation: strong
  • Warm

#ac320d is a color from the brown family, with low lightness and strong saturation. In the RGB model it is made of 67.45% red, 19.61% green and 5.1% blue; printed in CMYK it uses 0% cyan, 70.93% magenta, 92.44% yellow and 32.55% black. Its hue angle is 13.96°, with 85.95% saturation and 36.27% lightness in HSL. It is a warm color, often associated with reliability, warmth and earthiness. Designers typically use it for cafés and coffee brands, rustic and natural styles and call-to-action buttons. White text on this color reaches a contrast ratio of 6.53:1 (WCAG AA). The closest named color is Rufous (#a81c07), ΔE 3.97.

Description generated from the measured properties of this color.

Conversions of #ac320d into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#993300
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1108

Readable text 6.53:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.22:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #5e5e5e ≈ 0.003% of males
Achromatomaly #84504a ≈ 0.001% of males
Protanopia #574c04 ≈ 1.01% of males
Deuteranopia #756801 ≈ 1.27% of males
Tritanopia #be002c ≈ 0.0001% of males
Protanomaly #824307 ≈ 1.08% of males
Deuteranomaly #8e5706 ≈ 4.63% of males
Tritanomaly #b71c23 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-ac320d {
  color: #ac320d;
}
Background
.bg-ac320d {
  background-color: #ac320d;
  color: #ffffff;
}
Border
.border-ac320d {
  border: 2px solid #ac320d;
}
CSS variables
:root {
  --color-primary: #ac320d;
  --color-primary-rgb: 172 50 13;
  --color-primary-hsl: 14 86% 36%;
}
Gradient
.gradient-ac320d {
  background: linear-gradient(135deg, #ac320d, #ac810d);
}
Colored shadow
.shadow-ac320d {
  box-shadow: 0 8px 24px rgb(172 50 13 / 0.35);
}

Rufous
#ac320d  rgb(172, 50, 13)  hsl(14, 86%, 36%)  Rufous
#0d87ac  rgb(13, 135, 172)  hsl(194, 86%, 36%)  Cerulean
#0dac32  rgb(13, 172, 50)  hsl(134, 86%, 36%)  Kelly Green
#320dac  rgb(50, 13, 172)  hsl(254, 86%, 36%)  Zaffre