#AB404C

#ab404c ≈ Cardinal

  • red
  • Lightness: medium
  • Saturation: moderate
  • Warm

#ab404c is a color from the red family, with medium lightness and moderate saturation. In the RGB model it is made of 67.06% red, 25.1% green and 29.8% blue; printed in CMYK it uses 0% cyan, 62.57% magenta, 55.56% yellow and 32.94% black. Its hue angle is 353.27°, with 45.53% saturation and 46.08% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and brand accents. White text on this color reaches a contrast ratio of 5.88:1 (WCAG AA). The closest named color is Cardinal (#c41e3a), ΔE 6.4.

Description generated from the measured properties of this color.

Conversions of #ab404c into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#993333
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1285

Readable text 5.88:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.57:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #646464 ≈ 0.003% of males
Achromatomaly #86585c ≈ 0.001% of males
Protanopia #5a564c ≈ 1.01% of males
Deuteranopia #756d49 ≈ 1.27% of males
Tritanopia #bb2d45 ≈ 0.0001% of males
Protanomaly #824e4c ≈ 1.08% of males
Deuteranomaly #8e5e4a ≈ 4.63% of males
Tritanomaly #b53648 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-ab404c {
  color: #ab404c;
}
Background
.bg-ab404c {
  background-color: #ab404c;
  color: #ffffff;
}
Border
.border-ab404c {
  border: 2px solid #ab404c;
}
CSS variables
:root {
  --color-primary: #ab404c;
  --color-primary-rgb: 171 64 76;
  --color-primary-hsl: 353 46% 46%;
}
Gradient
.gradient-ab404c {
  background: linear-gradient(135deg, #ab404c, #ab6a40);
}
Colored shadow
.shadow-ab404c {
  box-shadow: 0 8px 24px rgb(171 64 76 / 0.35);
}

Cardinal
#ab404c  rgb(171, 64, 76)  hsl(353, 46%, 46%)  Cardinal
#40ab9f  rgb(64, 171, 159)  hsl(173, 46%, 46%)  Light Sea Green
#4cab40  rgb(76, 171, 64)  hsl(113, 46%, 46%)  Kelly Green
#404cab  rgb(64, 76, 171)  hsl(233, 46%, 46%)  Ocean Blue