#ab098a ≈ Medium Violet Red
#ab098a is a color from the magenta family, with low lightness and strong saturation. In the RGB model it is made of 67.06% red, 3.53% green and 54.12% blue; printed in CMYK it uses 0% cyan, 94.74% magenta, 19.3% yellow and 32.94% black. Its hue angle is 312.22°, with 90% saturation and 35.29% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 6.69:1 (WCAG AA). The closest named color is Medium Violet Red (#c71585), ΔE 7.2.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #990099 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1069 |
Shades
#ab098a mixed progressively with black.
Tints
#ab098a mixed progressively with white.
Tones
#ab098a mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-ab098a {
color: #ab098a;
}
.bg-ab098a {
background-color: #ab098a;
color: #ffffff;
}
.border-ab098a {
border: 2px solid #ab098a;
}
:root {
--color-primary: #ab098a;
--color-primary-rgb: 171 9 138;
--color-primary-hsl: 312 90% 35%;
}
.gradient-ab098a {
background: linear-gradient(135deg, #ab098a, #ab0939);
}
.shadow-ab098a {
box-shadow: 0 8px 24px rgb(171 9 138 / 0.35);
}
Medium Violet Red
#ab098a rgb(171, 9, 138) hsl(312, 90%, 35%) Medium Violet Red
#09ab2a rgb(9, 171, 42) hsl(132, 90%, 35%) Kelly Green
#8aab09 rgb(138, 171, 9) hsl(72, 90%, 35%) Apple Green
#098aab rgb(9, 138, 171) hsl(192, 90%, 35%) Bondi Blue