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#AA324D

#aa324d ≈ Vivid Burgundy

  • red
  • Lightness: medium
  • Saturation: moderate
  • Warm
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#aa324d is a color from the red family, with medium lightness and moderate saturation. In the RGB model it is made of 66.67% red, 19.61% green and 30.2% blue; printed in CMYK it uses 0% cyan, 70.59% magenta, 54.71% yellow and 33.33% black. Its hue angle is 346.5°, with 54.55% saturation and 43.14% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and brand accents. White text on this color reaches a contrast ratio of 6.42:1 (WCAG AA). The closest named color is Vivid Burgundy (#9f1d35), ΔE 5.99.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#993366
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1136

Complementary

  1. #aa324d
  2. #32aa8f

Split complementary

  1. #aa324d
  2. #32aa53
  3. #3289aa

Analogous

  1. #aa3289
  2. #aa324d
  3. #aa5332

Triadic

  1. #aa324d
  2. #4daa32
  3. #324daa

Tetradic

  1. #aa324d
  2. #aa8f32
  3. #32aa8f
  4. #324daa

Square

  1. #aa324d
  2. #89aa32
  3. #32aa8f
  4. #5332aa

Monochromatic

  1. #340f17
  2. #6f2132
  3. #aa324d
  4. #ce5a74
  5. #e095a6

Shades

#aa324d mixed progressively with black.

  1. #aa324d
  2. #992d45
  3. #88283e
  4. #772336
  5. #661e2e
  6. #551927
  7. #44141f
  8. #330f17
  9. #220a0f
  10. #110508
  11. #000000

Tints

#aa324d mixed progressively with white.

  1. #aa324d
  2. #b3475f
  3. #bb5b71
  4. #c47082
  5. #cc8494
  6. #d599a6
  7. #ddadb8
  8. #e6c2ca
  9. #eed6db
  10. #f7ebed
  11. #ffffff

Tones

#aa324d mixed progressively with gray.

  1. #aa324d
  2. #a63a52
  3. #a24257
  4. #9d495c
  5. #995161
  6. #955967
  7. #91616c
  8. #8d6971
  9. #887076
  10. #84787b
  11. #808080

Readable text 6.42:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.27:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #5f5f5f ≈ 0.003% of males
Achromatomaly #845058 ≈ 0.001% of males
Protanopia #504f4d ≈ 1.01% of males
Deuteranopia #6f684a ≈ 1.27% of males
Tritanopia #ba183d ≈ 0.0001% of males
Protanomaly #7e454d ≈ 1.08% of males
Deuteranomaly #8a574b ≈ 4.63% of males
Tritanomaly #b42544 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-aa324d {
  color: #aa324d;
}
Background
.bg-aa324d {
  background-color: #aa324d;
  color: #ffffff;
}
Border
.border-aa324d {
  border: 2px solid #aa324d;
}
CSS variables
:root {
  --color-primary: #aa324d;
  --color-primary-rgb: 170 50 77;
  --color-primary-hsl: 347 55% 43%;
}
Gradient
.gradient-aa324d {
  background: linear-gradient(135deg, #aa324d, #aa5332);
}
Colored shadow
.shadow-aa324d {
  box-shadow: 0 8px 24px rgb(170 50 77 / 0.35);
}

#9f1d35 Vivid Burgundy ΔE 5.99 #893f45 Cordovan ΔE 7.32 #c41e3a Cardinal ΔE 7.79 #cb4154 Brick Red ΔE 8.61 #d71868 Dogwood Rose ΔE 9.41 #a50b5e Jazzberry Jam ΔE 9.63 #e0115f Ruby ΔE 9.89 #55cdb2 Inverted #5f5f5f Grayscale 

Vivid Burgundy
#aa324d  rgb(170, 50, 77)  hsl(347, 55%, 43%)  Vivid Burgundy
#32aa8f  rgb(50, 170, 143)  hsl(167, 55%, 43%)  Jungle Green
#4daa32  rgb(77, 170, 50)  hsl(107, 55%, 43%)  Kelly Green
#324daa  rgb(50, 77, 170)  hsl(227, 55%, 43%)  Cobalt Blue