#aa073d ≈ Vivid Burgundy
#aa073d is a color from the rose family, with low lightness and strong saturation. In the RGB model it is made of 66.67% red, 2.75% green and 23.92% blue; printed in CMYK it uses 0% cyan, 95.88% magenta, 64.12% yellow and 33.33% black. Its hue angle is 340.12°, with 92.09% saturation and 34.71% lightness in HSL. It is a warm color, often associated with romance, playfulness and affection. Designers typically use it for food and restaurant brands, sales and promotions and corporate identities. White text on this color reaches a contrast ratio of 7.48:1 (WCAG AAA). The closest named color is Vivid Burgundy (#9f1d35), ΔE 3.5.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #990033 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.0903 |
Shades
#aa073d mixed progressively with black.
Tints
#aa073d mixed progressively with white.
Tones
#aa073d mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-aa073d {
color: #aa073d;
}
.bg-aa073d {
background-color: #aa073d;
color: #ffffff;
}
.border-aa073d {
border: 2px solid #aa073d;
}
:root {
--color-primary: #aa073d;
--color-primary-rgb: 170 7 61;
--color-primary-hsl: 340 92% 35%;
}
.gradient-aa073d {
background: linear-gradient(135deg, #aa073d, #aa2207);
}
.shadow-aa073d {
box-shadow: 0 8px 24px rgb(170 7 61 / 0.35);
}
Vivid Burgundy
#aa073d rgb(170, 7, 61) hsl(340, 92%, 35%) Vivid Burgundy
#07aa74 rgb(7, 170, 116) hsl(160, 92%, 35%) Jade
#3daa07 rgb(61, 170, 7) hsl(100, 92%, 35%) Kelly Green
#073daa rgb(7, 61, 170) hsl(220, 92%, 35%) Egyptian Blue