#AA013B

#aa013b ≈ Vivid Burgundy

  • rose
  • Lightness: low
  • Saturation: strong
  • Warm

#aa013b is a color from the rose family, with low lightness and strong saturation. In the RGB model it is made of 66.67% red, 0.39% green and 23.14% blue; printed in CMYK it uses 0% cyan, 99.41% magenta, 65.29% yellow and 33.33% black. Its hue angle is 339.41°, with 98.83% saturation and 33.53% lightness in HSL. It is a warm color, often associated with romance, playfulness and affection. Designers typically use it for food and restaurant brands, sales and promotions and corporate identities. White text on this color reaches a contrast ratio of 7.56:1 (WCAG AAA). The closest named color is Vivid Burgundy (#9f1d35), ΔE 3.29.

Description generated from the measured properties of this color.

Conversions of #aa013b into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#990033
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0888

Readable text 7.56:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.78:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #545454 ≈ 0.003% of males
Achromatomaly #80414b ≈ 0.001% of males
Protanopia #41403b ≈ 1.01% of males
Deuteranopia #685f37 ≈ 1.27% of males
Tritanopia #bb0021 ≈ 0.0001% of males
Protanomaly #79313b ≈ 1.08% of males
Deuteranomaly #874a38 ≈ 4.63% of males
Tritanomaly #b4002d ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-aa013b {
  color: #aa013b;
}
Background
.bg-aa013b {
  background-color: #aa013b;
  color: #ffffff;
}
Border
.border-aa013b {
  border: 2px solid #aa013b;
}
CSS variables
:root {
  --color-primary: #aa013b;
  --color-primary-rgb: 170 1 59;
  --color-primary-hsl: 339 99% 34%;
}
Gradient
.gradient-aa013b {
  background: linear-gradient(135deg, #aa013b, #aa1c01);
}
Colored shadow
.shadow-aa013b {
  box-shadow: 0 8px 24px rgb(170 1 59 / 0.35);
}

Vivid Burgundy
#aa013b  rgb(170, 1, 59)  hsl(339, 99%, 34%)  Vivid Burgundy
#01aa70  rgb(1, 170, 112)  hsl(159, 99%, 34%)  Jade
#3baa01  rgb(59, 170, 1)  hsl(99, 99%, 34%)  Kelly Green
#013baa  rgb(1, 59, 170)  hsl(219, 99%, 34%)  Egyptian Blue