#a71440 ≈ Vivid Burgundy
#a71440 is a color from the rose family, with low lightness and strong saturation. In the RGB model it is made of 65.49% red, 7.84% green and 25.1% blue; printed in CMYK it uses 0% cyan, 88.02% magenta, 61.68% yellow and 34.51% black. Its hue angle is 342.04°, with 78.61% saturation and 36.67% lightness in HSL. It is a warm color, often associated with romance, playfulness and affection. Designers typically use it for food and restaurant brands, sales and promotions and brand accents. White text on this color reaches a contrast ratio of 7.45:1 (WCAG AAA). The closest named color is Vivid Burgundy (#9f1d35), ΔE 3.75.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #990033 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.0909 |
Shades
#a71440 mixed progressively with black.
Tints
#a71440 mixed progressively with white.
Tones
#a71440 mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-a71440 {
color: #a71440;
}
.bg-a71440 {
background-color: #a71440;
color: #ffffff;
}
.border-a71440 {
border: 2px solid #a71440;
}
:root {
--color-primary: #a71440;
--color-primary-rgb: 167 20 64;
--color-primary-hsl: 342 79% 37%;
}
.gradient-a71440 {
background: linear-gradient(135deg, #a71440, #a73214);
}
.shadow-a71440 {
box-shadow: 0 8px 24px rgb(167 20 64 / 0.35);
}
Vivid Burgundy
#a71440 rgb(167, 20, 64) hsl(342, 79%, 37%) Vivid Burgundy
#14a77b rgb(20, 167, 123) hsl(162, 79%, 37%) Jungle Green
#40a714 rgb(64, 167, 20) hsl(102, 79%, 37%) Kelly Green
#1440a7 rgb(20, 64, 167) hsl(222, 79%, 37%) Cobalt Blue