#a40031 ≈ Vivid Burgundy
#a40031 is a color from the rose family, with low lightness and strong saturation. In the RGB model it is made of 64.31% red, 0% green and 19.22% blue; printed in CMYK it uses 0% cyan, 100% magenta, 70.12% yellow and 35.69% black. Its hue angle is 342.07°, with 100% saturation and 32.16% lightness in HSL. It is a warm color, often associated with romance, playfulness and affection. Designers typically use it for food and restaurant brands, sales and promotions and corporate identities. White text on this color reaches a contrast ratio of 8.01:1 (WCAG AAA). The closest named color is Vivid Burgundy (#9f1d35), ΔE 1.9.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #990033 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.0811 |
Shades
#a40031 mixed progressively with black.
Tints
#a40031 mixed progressively with white.
Tones
#a40031 mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-a40031 {
color: #a40031;
}
.bg-a40031 {
background-color: #a40031;
color: #ffffff;
}
.border-a40031 {
border: 2px solid #a40031;
}
:root {
--color-primary: #a40031;
--color-primary-rgb: 164 0 49;
--color-primary-hsl: 342 100% 32%;
}
.gradient-a40031 {
background: linear-gradient(135deg, #a40031, #a42100);
}
.shadow-a40031 {
box-shadow: 0 8px 24px rgb(164 0 49 / 0.35);
}
Vivid Burgundy
#a40031 rgb(164, 0, 49) hsl(342, 100%, 32%) Vivid Burgundy
#00a473 rgb(0, 164, 115) hsl(162, 100%, 32%) Jade
#31a400 rgb(49, 164, 0) hsl(102, 100%, 32%) Kelly Green
#0031a4 rgb(0, 49, 164) hsl(222, 100%, 32%) Egyptian Blue