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#972732

#972732 ≈ Vivid Burgundy

  • red
  • Lightness: low
  • Saturation: moderate
  • Warm
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#972732 is a color from the red family, with low lightness and moderate saturation. In the RGB model it is made of 59.22% red, 15.29% green and 19.61% blue; printed in CMYK it uses 0% cyan, 74.17% magenta, 66.89% yellow and 40.78% black. Its hue angle is 354.11°, with 58.95% saturation and 37.25% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and brand accents. White text on this color reaches a contrast ratio of 7.92:1 (WCAG AAA). The closest named color is Vivid Burgundy (#9f1d35), ΔE 2.38.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#993333
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0826

Complementary

  1. #972732
  2. #27978c

Split complementary

  1. #972732
  2. #279754
  3. #276a97

Analogous

  1. #97276a
  2. #972732
  3. #975427

Triadic

  1. #972732
  2. #329727
  3. #273297

Tetradic

  1. #972732
  2. #978c27
  3. #27978c
  4. #273297

Square

  1. #972732
  2. #6a9727
  3. #27978c
  4. #542797

Monochromatic

  1. #1d080a
  2. #5a171e
  3. #972732
  4. #cd3d4c
  5. #dd7a84

Shades

#972732 mixed progressively with black.

  1. #972732
  2. #88232d
  3. #791f28
  4. #6a1b23
  5. #5b171e
  6. #4c1419
  7. #3c1014
  8. #2d0c0f
  9. #1e080a
  10. #0f0405
  11. #000000

Tints

#972732 mixed progressively with white.

  1. #972732
  2. #a13d47
  3. #ac525b
  4. #b66870
  5. #c17d84
  6. #cb9399
  7. #d5a9ad
  8. #e0bec2
  9. #ead4d6
  10. #f5e9eb
  11. #ffffff

Tones

#972732 mixed progressively with gray.

  1. #972732
  2. #95303a
  3. #923942
  4. #904249
  5. #8e4b51
  6. #8c5459
  7. #895c61
  8. #876569
  9. #856e70
  10. #827778
  11. #808080

Readable text 7.92:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.65:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #515151 ≈ 0.003% of males
Achromatomaly #744447 ≈ 0.001% of males
Protanopia #464232 ≈ 1.01% of males
Deuteranopia #635a2f ≈ 1.27% of males
Tritanopia #a6002c ≈ 0.0001% of males
Protanomaly #703932 ≈ 1.08% of males
Deuteranomaly #7b4a30 ≈ 4.63% of males
Tritanomaly #a0152e ≈ 0.0002% of males
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Text in this color

Background in this color

Border in this color

Text color
.text-972732 {
  color: #972732;
}
Background
.bg-972732 {
  background-color: #972732;
  color: #ffffff;
}
Border
.border-972732 {
  border: 2px solid #972732;
}
CSS variables
:root {
  --color-primary: #972732;
  --color-primary-rgb: 151 39 50;
  --color-primary-hsl: 354 59% 37%;
}
Gradient
.gradient-972732 {
  background: linear-gradient(135deg, #972732, #975427);
}
Colored shadow
.shadow-972732 {
  box-shadow: 0 8px 24px rgb(151 39 50 / 0.35);
}

#9f1d35 Vivid Burgundy ΔE 2.38 #a52a2a Brown ΔE 5.11 #a52a2a Auburn ΔE 5.11 #960018 Carmine ΔE 6.03 #893f45 Cordovan ΔE 6.50 #800020 Burgundy ΔE 6.78 #801818 Falu Red ΔE 7.23 #68d8cd Inverted #515151 Grayscale 

Vivid Burgundy
#972732  rgb(151, 39, 50)  hsl(354, 59%, 37%)  Vivid Burgundy
#27978c  rgb(39, 151, 140)  hsl(174, 59%, 37%)  Persian Green
#329727  rgb(50, 151, 39)  hsl(114, 59%, 37%)  Islamic Green
#273297  rgb(39, 50, 151)  hsl(234, 59%, 37%)  Egyptian Blue