#970efd ≈ Vivid Violet
#970efd is a color from the violet family, with medium lightness and vivid saturation. In the RGB model it is made of 59.22% red, 5.49% green and 99.22% blue; printed in CMYK it uses 40.32% cyan, 94.47% magenta, 0% yellow and 0.78% black. Its hue angle is 274.39°, with 98.35% saturation and 52.35% lightness in HSL. It is a cool color, often associated with imagination, spirituality and luxury. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 5.53:1 (WCAG AA). The closest named color is Vivid Violet (#9f00ff), ΔE 1.16.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #9900ff |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1399 |
Shades
#970efd mixed progressively with black.
Tints
#970efd mixed progressively with white.
Tones
#970efd mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-970efd {
color: #970efd;
}
.bg-970efd {
background-color: #970efd;
color: #ffffff;
}
.border-970efd {
border: 2px solid #970efd;
}
:root {
--color-primary: #970efd;
--color-primary-rgb: 151 14 253;
--color-primary-hsl: 274 98% 52%;
}
.gradient-970efd {
background: linear-gradient(135deg, #970efd, #fd0eec);
}
.shadow-970efd {
box-shadow: 0 8px 24px rgb(151 14 253 / 0.35);
}
Vivid Violet
#970efd rgb(151, 14, 253) hsl(274, 98%, 52%) Vivid Violet
#74fd0e rgb(116, 253, 14) hsl(94, 98%, 52%) Lawn Green
#fd970e rgb(253, 151, 14) hsl(34, 98%, 52%) Orange Peel
#0efd97 rgb(14, 253, 151) hsl(154, 98%, 52%) Medium Spring Green