#970E30

#970e30 ≈ Vivid Burgundy

  • red
  • Lightness: low
  • Saturation: strong
  • Warm

#970e30 is a color from the red family, with low lightness and strong saturation. In the RGB model it is made of 59.22% red, 5.49% green and 18.82% blue; printed in CMYK it uses 0% cyan, 90.73% magenta, 68.21% yellow and 40.78% black. Its hue angle is 345.11°, with 83.03% saturation and 32.35% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and corporate identities. White text on this color reaches a contrast ratio of 8.67:1 (WCAG AAA). The closest named color is Vivid Burgundy (#9f1d35), ΔE 2.48.

Description generated from the measured properties of this color.

Conversions of #970e30 into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#990033
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0711

Readable text 8.67:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.42:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #4b4b4b ≈ 0.003% of males
Achromatomaly #713b42 ≈ 0.001% of males
Protanopia #3c3a30 ≈ 1.01% of males
Deuteranopia #5e552c ≈ 1.27% of males
Tritanopia #a6001f ≈ 0.0001% of males
Protanomaly #6c2e30 ≈ 1.08% of males
Deuteranomaly #79432e ≈ 4.63% of males
Tritanomaly #a00027 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-970e30 {
  color: #970e30;
}
Background
.bg-970e30 {
  background-color: #970e30;
  color: #ffffff;
}
Border
.border-970e30 {
  border: 2px solid #970e30;
}
CSS variables
:root {
  --color-primary: #970e30;
  --color-primary-rgb: 151 14 48;
  --color-primary-hsl: 345 83% 32%;
}
Gradient
.gradient-970e30 {
  background: linear-gradient(135deg, #970e30, #97300e);
}
Colored shadow
.shadow-970e30 {
  box-shadow: 0 8px 24px rgb(151 14 48 / 0.35);
}

Vivid Burgundy
#970e30  rgb(151, 14, 48)  hsl(345, 83%, 32%)  Vivid Burgundy
#0e9775  rgb(14, 151, 117)  hsl(165, 83%, 32%)  Jungle Green
#30970e  rgb(48, 151, 14)  hsl(105, 83%, 32%)  Islamic Green
#0e3097  rgb(14, 48, 151)  hsl(225, 83%, 32%)  Smalt