#970CB9

#970cb9 ≈ Dark Violet

  • magenta
  • Lightness: low
  • Saturation: strong
  • Balanced

#970cb9 is a color from the magenta family, with low lightness and strong saturation. In the RGB model it is made of 59.22% red, 4.71% green and 72.55% blue; printed in CMYK it uses 18.38% cyan, 93.51% magenta, 0% yellow and 27.45% black. Its hue angle is 288.21°, with 87.82% saturation and 38.63% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 6.84:1 (WCAG AA). The closest named color is Dark Violet (#9400d3), ΔE 3.79.

Description generated from the measured properties of this color.

Conversions of #970cb9 into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#9900cc
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1035

Readable text 6.84:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.07:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #5b5b5b ≈ 0.003% of males
Achromatomaly #77478a ≈ 0.001% of males
Protanopia #0053bd ≈ 1.01% of males
Deuteranopia #125eb6 ≈ 1.27% of males
Tritanopia #95406d ≈ 0.0001% of males
Protanomaly #5741bb ≈ 1.08% of males
Deuteranomaly #644ab7 ≈ 4.63% of males
Tritanomaly #963291 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-970cb9 {
  color: #970cb9;
}
Background
.bg-970cb9 {
  background-color: #970cb9;
  color: #ffffff;
}
Border
.border-970cb9 {
  border: 2px solid #970cb9;
}
CSS variables
:root {
  --color-primary: #970cb9;
  --color-primary-rgb: 151 12 185;
  --color-primary-hsl: 288 88% 39%;
}
Gradient
.gradient-970cb9 {
  background: linear-gradient(135deg, #970cb9, #b90c85);
}
Colored shadow
.shadow-970cb9 {
  box-shadow: 0 8px 24px rgb(151 12 185 / 0.35);
}

Dark Violet
#970cb9  rgb(151, 12, 185)  hsl(288, 88%, 39%)  Dark Violet
#2eb90c  rgb(46, 185, 12)  hsl(108, 88%, 39%)  Kelly Green
#b9970c  rgb(185, 151, 12)  hsl(48, 88%, 39%)  Dark Goldenrod
#0cb997  rgb(12, 185, 151)  hsl(168, 88%, 39%)  Mint