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#970CAF

#970caf ≈ Dark Violet

  • magenta
  • Lightness: low
  • Saturation: strong
  • Balanced
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#970caf is a color from the magenta family, with low lightness and strong saturation. In the RGB model it is made of 59.22% red, 4.71% green and 68.63% blue; printed in CMYK it uses 13.71% cyan, 93.14% magenta, 0% yellow and 31.37% black. Its hue angle is 291.17°, with 87.17% saturation and 36.67% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 7.03:1 (WCAG AAA). The closest named color is Dark Violet (#9400d3), ΔE 5.33.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#990099
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0994

Complementary

  1. #970caf
  2. #24af0c

Split complementary

  1. #970caf
  2. #76af0c
  3. #0caf46

Analogous

  1. #460caf
  2. #970caf
  3. #af0c76

Triadic

  1. #970caf
  2. #af970c
  3. #0caf97

Tetradic

  1. #970caf
  2. #af0c24
  3. #24af0c
  4. #0caf97

Square

  1. #970caf
  2. #af460c
  3. #24af0c
  4. #0c76af

Monochromatic

  1. #1b0220
  2. #590767
  3. #970caf
  4. #d018ef
  5. #de60f4

Shades

#970caf mixed progressively with black.

  1. #970caf
  2. #880b9e
  3. #790a8c
  4. #6a087b
  5. #5b0769
  6. #4c0658
  7. #3c0546
  8. #2d0435
  9. #1e0223
  10. #0f0112
  11. #000000

Tints

#970caf mixed progressively with white.

  1. #970caf
  2. #a124b7
  3. #ac3dbf
  4. #b655c7
  5. #c16dcf
  6. #cb86d7
  7. #d59edf
  8. #e0b6e7
  9. #eaceef
  10. #f5e7f7
  11. #ffffff

Tones

#970caf mixed progressively with gray.

  1. #970caf
  2. #9518aa
  3. #9223a6
  4. #902fa1
  5. #8e3a9c
  6. #8c4698
  7. #895293
  8. #875d8e
  9. #856989
  10. #827485
  11. #808080

Readable text 7.03:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.99:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #595959 ≈ 0.003% of males
Achromatomaly #774684 ≈ 0.001% of males
Protanopia #0050b3 ≈ 1.01% of males
Deuteranopia #265dac ≈ 1.27% of males
Tritanopia #973a67 ≈ 0.0001% of males
Protanomaly #5a3fb1 ≈ 1.08% of males
Deuteranomaly #6749ad ≈ 4.63% of males
Tritanomaly #972e89 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-970caf {
  color: #970caf;
}
Background
.bg-970caf {
  background-color: #970caf;
  color: #ffffff;
}
Border
.border-970caf {
  border: 2px solid #970caf;
}
CSS variables
:root {
  --color-primary: #970caf;
  --color-primary-rgb: 151 12 175;
  --color-primary-hsl: 291 87% 37%;
}
Gradient
.gradient-970caf {
  background: linear-gradient(135deg, #970caf, #af0c76);
}
Colored shadow
.shadow-970caf {
  box-shadow: 0 8px 24px rgb(151 12 175 / 0.35);
}

#9400d3 Dark Violet ΔE 5.33 #8b008b Dark Magenta ΔE 5.99 #9932cc Dark Orchid ΔE 6.22 #880085 Mardi Gras ΔE 7.04 #800080 Purple ΔE 8.12 #8a2be2 Blue Violet ΔE 8.62 #69359c Purple Heart ΔE 8.71 #68f350 Inverted #595959 Grayscale 

Dark Violet
#970caf  rgb(151, 12, 175)  hsl(291, 87%, 37%)  Dark Violet
#24af0c  rgb(36, 175, 12)  hsl(111, 87%, 37%)  Kelly Green
#af970c  rgb(175, 151, 12)  hsl(51, 87%, 37%)  Brass
#0caf97  rgb(12, 175, 151)  hsl(171, 87%, 37%)  Persian Green