#970B2C

#970b2c ≈ Vivid Burgundy

  • red
  • Lightness: low
  • Saturation: strong
  • Warm

#970b2c is a color from the red family, with low lightness and strong saturation. In the RGB model it is made of 59.22% red, 4.31% green and 17.25% blue; printed in CMYK it uses 0% cyan, 92.72% magenta, 70.86% yellow and 40.78% black. Its hue angle is 345.86°, with 86.42% saturation and 31.76% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and corporate identities. White text on this color reaches a contrast ratio of 8.75:1 (WCAG AAA). The closest named color is Vivid Burgundy (#9f1d35), ΔE 2.67.

Description generated from the measured properties of this color.

Conversions of #970b2c into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#990033
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.07

Readable text 8.75:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.4:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #4b4b4b ≈ 0.003% of males
Achromatomaly #713b41 ≈ 0.001% of males
Protanopia #3c392c ≈ 1.01% of males
Deuteranopia #5e5528 ≈ 1.27% of males
Tritanopia #a6001c ≈ 0.0001% of males
Protanomaly #6c2c2c ≈ 1.08% of males
Deuteranomaly #794329 ≈ 4.63% of males
Tritanomaly #a10023 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-970b2c {
  color: #970b2c;
}
Background
.bg-970b2c {
  background-color: #970b2c;
  color: #ffffff;
}
Border
.border-970b2c {
  border: 2px solid #970b2c;
}
CSS variables
:root {
  --color-primary: #970b2c;
  --color-primary-rgb: 151 11 44;
  --color-primary-hsl: 346 86% 32%;
}
Gradient
.gradient-970b2c {
  background: linear-gradient(135deg, #970b2c, #97300b);
}
Colored shadow
.shadow-970b2c {
  box-shadow: 0 8px 24px rgb(151 11 44 / 0.35);
}

Vivid Burgundy
#970b2c  rgb(151, 11, 44)  hsl(346, 86%, 32%)  Vivid Burgundy
#0b9776  rgb(11, 151, 118)  hsl(166, 86%, 32%)  Jungle Green
#2c970b  rgb(44, 151, 11)  hsl(106, 86%, 32%)  Islamic Green
#0b2c97  rgb(11, 44, 151)  hsl(226, 86%, 32%)  Smalt