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#970AB9

#970ab9 ≈ Dark Violet

  • magenta
  • Lightness: low
  • Saturation: strong
  • Balanced
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#970ab9 is a color from the magenta family, with low lightness and strong saturation. In the RGB model it is made of 59.22% red, 3.92% green and 72.55% blue; printed in CMYK it uses 18.38% cyan, 94.59% magenta, 0% yellow and 27.45% black. Its hue angle is 288.34°, with 89.74% saturation and 38.24% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 6.86:1 (WCAG AA). The closest named color is Dark Violet (#9400d3), ΔE 3.79.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#9900cc
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.103

Complementary

  1. #970ab9
  2. #2cb90a

Split complementary

  1. #970ab9
  2. #84b90a
  3. #0ab940

Analogous

  1. #400ab9
  2. #970ab9
  3. #b90a84

Triadic

  1. #970ab9
  2. #b9970a
  3. #0ab997

Tetradic

  1. #970ab9
  2. #b90a2c
  3. #2cb90a
  4. #0ab997

Square

  1. #970ab9
  2. #b9400a
  3. #2cb90a
  4. #0a84b9

Monochromatic

  1. #210228
  2. #5c0670
  3. #970ab9
  4. #c91df3
  5. #da65f7

Shades

#970ab9 mixed progressively with black.

  1. #970ab9
  2. #8809a7
  3. #790894
  4. #6a0782
  5. #5b066f
  6. #4c055d
  7. #3c044a
  8. #2d0338
  9. #1e0225
  10. #0f0113
  11. #000000

Tints

#970ab9 mixed progressively with white.

  1. #970ab9
  2. #a123c0
  3. #ac3bc7
  4. #b654ce
  5. #c16cd5
  6. #cb85dc
  7. #d59de3
  8. #e0b6ea
  9. #eacef1
  10. #f5e7f8
  11. #ffffff

Tones

#970ab9 mixed progressively with gray.

  1. #970ab9
  2. #9516b3
  3. #9222ae
  4. #902da8
  5. #8e39a2
  6. #8c459d
  7. #895197
  8. #875d91
  9. #85688b
  10. #827486
  11. #808080

Readable text 6.86:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.06:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #5a5a5a ≈ 0.003% of males
Achromatomaly #77478a ≈ 0.001% of males
Protanopia #0053bd ≈ 1.01% of males
Deuteranopia #115eb6 ≈ 1.27% of males
Tritanopia #953f6c ≈ 0.0001% of males
Protanomaly #5741bb ≈ 1.08% of males
Deuteranomaly #644ab7 ≈ 4.63% of males
Tritanomaly #963291 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-970ab9 {
  color: #970ab9;
}
Background
.bg-970ab9 {
  background-color: #970ab9;
  color: #ffffff;
}
Border
.border-970ab9 {
  border: 2px solid #970ab9;
}
CSS variables
:root {
  --color-primary: #970ab9;
  --color-primary-rgb: 151 10 185;
  --color-primary-hsl: 288 90% 38%;
}
Gradient
.gradient-970ab9 {
  background: linear-gradient(135deg, #970ab9, #b90a84);
}
Colored shadow
.shadow-970ab9 {
  box-shadow: 0 8px 24px rgb(151 10 185 / 0.35);
}

#9400d3 Dark Violet ΔE 3.79 #9932cc Dark Orchid ΔE 5.16 #8a2be2 Blue Violet ΔE 7.19 #8b008b Dark Magenta ΔE 7.42 #880085 Mardi Gras ΔE 8.45 #69359c Purple Heart ΔE 8.82 #663399 Rebecca Purple ΔE 9.29 #68f546 Inverted #5a5a5a Grayscale 

Dark Violet
#970ab9  rgb(151, 10, 185)  hsl(288, 90%, 38%)  Dark Violet
#2cb90a  rgb(44, 185, 10)  hsl(108, 90%, 38%)  Kelly Green
#b9970a  rgb(185, 151, 10)  hsl(48, 90%, 38%)  Dark Goldenrod
#0ab997  rgb(10, 185, 151)  hsl(168, 90%, 38%)  Mint