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#970A30

#970a30 ≈ Vivid Burgundy

  • rose
  • Lightness: low
  • Saturation: strong
  • Warm
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#970a30 is a color from the rose family, with low lightness and strong saturation. In the RGB model it is made of 59.22% red, 3.92% green and 18.82% blue; printed in CMYK it uses 0% cyan, 93.38% magenta, 68.21% yellow and 40.78% black. Its hue angle is 343.83°, with 87.58% saturation and 31.57% lightness in HSL. It is a warm color, often associated with romance, playfulness and affection. Designers typically use it for food and restaurant brands, sales and promotions and corporate identities. White text on this color reaches a contrast ratio of 8.74:1 (WCAG AAA). The closest named color is Vivid Burgundy (#9f1d35), ΔE 2.74.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#990033
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0701

Complementary

  1. #970a30
  2. #0a9771

Split complementary

  1. #970a30
  2. #0a972b
  3. #0a7797

Analogous

  1. #970a77
  2. #970a30
  3. #972b0a

Triadic

  1. #970a30
  2. #30970a
  3. #0a3097

Tetradic

  1. #970a30
  2. #97710a
  3. #0a9771
  4. #0a3097

Square

  1. #970a30
  2. #77970a
  3. #0a9771
  4. #2b0a97

Monochromatic

  1. #130106
  2. #4f0519
  3. #970a30
  4. #df0f47
  5. #f34775

Shades

#970a30 mixed progressively with black.

  1. #970a30
  2. #88092b
  3. #790826
  4. #6a0722
  5. #5b061d
  6. #4c0518
  7. #3c0413
  8. #2d030e
  9. #1e020a
  10. #0f0105
  11. #000000

Tints

#970a30 mixed progressively with white.

  1. #970a30
  2. #a12345
  3. #ac3b59
  4. #b6546e
  5. #c16c83
  6. #cb8598
  7. #d59dac
  8. #e0b6c1
  9. #eaced6
  10. #f5e7ea
  11. #ffffff

Tones

#970a30 mixed progressively with gray.

  1. #970a30
  2. #951638
  3. #922240
  4. #902d48
  5. #8e3950
  6. #8c4558
  7. #895160
  8. #875d68
  9. #856870
  10. #827478
  11. #808080

Readable text 8.74:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.4:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #4b4b4b ≈ 0.003% of males
Achromatomaly #713b42 ≈ 0.001% of males
Protanopia #3b3930 ≈ 1.01% of males
Deuteranopia #5d552c ≈ 1.27% of males
Tritanopia #a6001d ≈ 0.0001% of males
Protanomaly #6c2c30 ≈ 1.08% of males
Deuteranomaly #79422e ≈ 4.63% of males
Tritanomaly #a00026 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-970a30 {
  color: #970a30;
}
Background
.bg-970a30 {
  background-color: #970a30;
  color: #ffffff;
}
Border
.border-970a30 {
  border: 2px solid #970a30;
}
CSS variables
:root {
  --color-primary: #970a30;
  --color-primary-rgb: 151 10 48;
  --color-primary-hsl: 344 88% 32%;
}
Gradient
.gradient-970a30 {
  background: linear-gradient(135deg, #970a30, #972b0a);
}
Colored shadow
.shadow-970a30 {
  box-shadow: 0 8px 24px rgb(151 10 48 / 0.35);
}

#9f1d35 Vivid Burgundy ΔE 2.74 #800020 Burgundy ΔE 5.19 #7f1734 Claret ΔE 5.72 #960018 Carmine ΔE 7.20 #a52a2a Brown ΔE 8.34 #a52a2a Auburn ΔE 8.34 #801818 Falu Red ΔE 8.48 #68f5cf Inverted #4b4b4b Grayscale 

Vivid Burgundy
#970a30  rgb(151, 10, 48)  hsl(344, 88%, 32%)  Vivid Burgundy
#0a9771  rgb(10, 151, 113)  hsl(164, 88%, 32%)  Shamrock Green
#30970a  rgb(48, 151, 10)  hsl(104, 88%, 32%)  Islamic Green
#0a3097  rgb(10, 48, 151)  hsl(224, 88%, 32%)  Smalt