#960f28 ≈ Vivid Burgundy
#960f28 is a color from the red family, with low lightness and strong saturation. In the RGB model it is made of 58.82% red, 5.88% green and 15.69% blue; printed in CMYK it uses 0% cyan, 90% magenta, 73.33% yellow and 41.18% black. Its hue angle is 348.89°, with 81.82% saturation and 32.35% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and corporate identities. White text on this color reaches a contrast ratio of 8.77:1 (WCAG AAA). The closest named color is Vivid Burgundy (#9f1d35), ΔE 3.34.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #990033 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.0698 |
Shades
#960f28 mixed progressively with black.
Tints
#960f28 mixed progressively with white.
Tones
#960f28 mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-960f28 {
color: #960f28;
}
.bg-960f28 {
background-color: #960f28;
color: #ffffff;
}
.border-960f28 {
border: 2px solid #960f28;
}
:root {
--color-primary: #960f28;
--color-primary-rgb: 150 15 40;
--color-primary-hsl: 349 82% 32%;
}
.gradient-960f28 {
background: linear-gradient(135deg, #960f28, #96390f);
}
.shadow-960f28 {
box-shadow: 0 8px 24px rgb(150 15 40 / 0.35);
}
Vivid Burgundy
#960f28 rgb(150, 15, 40) hsl(349, 82%, 32%) Vivid Burgundy
#0f967d rgb(15, 150, 125) hsl(169, 82%, 32%) Persian Green
#28960f rgb(40, 150, 15) hsl(109, 82%, 32%) Islamic Green
#0f2896 rgb(15, 40, 150) hsl(229, 82%, 32%) Imperial Blue