#77181C

#77181c ≈ Falu Red

  • red
  • Lightness: low
  • Saturation: moderate
  • Warm

#77181c is a color from the red family, with low lightness and moderate saturation. In the RGB model it is made of 46.67% red, 9.41% green and 10.98% blue; printed in CMYK it uses 0% cyan, 79.83% magenta, 76.47% yellow and 53.33% black. Its hue angle is 357.47°, with 66.43% saturation and 28.04% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and luxury branding. White text on this color reaches a contrast ratio of 10.87:1 (WCAG AAA). The closest named color is Falu Red (#801818), ΔE 2.76.

Description generated from the measured properties of this color.

Conversions of #77181c into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#660033
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0466

Readable text 10.87:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 1.93:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #3d3d3d ≈ 0.003% of males
Achromatomaly #5a3233 ≈ 0.001% of males
Protanopia #35301b ≈ 1.01% of males
Deuteranopia #4c4419 ≈ 1.27% of males
Tritanopia #83001b ≈ 0.0001% of males
Protanomaly #57281b ≈ 1.08% of males
Deuteranomaly #60371a ≈ 4.63% of males
Tritanomaly #7f041b ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-77181c {
  color: #77181c;
}
Background
.bg-77181c {
  background-color: #77181c;
  color: #ffffff;
}
Border
.border-77181c {
  border: 2px solid #77181c;
}
CSS variables
:root {
  --color-primary: #77181c;
  --color-primary-rgb: 119 24 28;
  --color-primary-hsl: 357 66% 28%;
}
Gradient
.gradient-77181c {
  background: linear-gradient(135deg, #77181c, #774318);
}
Colored shadow
.shadow-77181c {
  box-shadow: 0 8px 24px rgb(119 24 28 / 0.35);
}

Falu Red
#77181c  rgb(119, 24, 28)  hsl(357, 66%, 28%)  Falu Red
#187773  rgb(24, 119, 115)  hsl(177, 66%, 28%)  Myrtle Green
#1c7718  rgb(28, 119, 24)  hsl(117, 66%, 28%)  Green
#181c77  rgb(24, 28, 119)  hsl(237, 66%, 28%)  Midnight Blue