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#770E91

#770e91 ≈ Purple

  • magenta
  • Lightness: low
  • Saturation: strong
  • Balanced
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#770e91 is a color from the magenta family, with low lightness and strong saturation. In the RGB model it is made of 46.67% red, 5.49% green and 56.86% blue; printed in CMYK it uses 17.93% cyan, 90.34% magenta, 0% yellow and 43.14% black. Its hue angle is 288.09°, with 82.39% saturation and 31.18% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and corporate identities. White text on this color reaches a contrast ratio of 9.31:1 (WCAG AAA). The closest named color is Purple (#800080), ΔE 4.17.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#660099
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0628

Complementary

  1. #770e91
  2. #28910e

Split complementary

  1. #770e91
  2. #6a910e
  3. #0e9136

Analogous

  1. #360e91
  2. #770e91
  3. #910e6a

Triadic

  1. #770e91
  2. #91770e
  3. #0e9177

Tetradic

  1. #770e91
  2. #910e28
  3. #28910e
  4. #0e9177

Square

  1. #770e91
  2. #91360e
  3. #28910e
  4. #0e6a91

Monochromatic

  1. #0f0213
  2. #3e074b
  3. #770e91
  4. #b015d7
  5. #cd4aee

Shades

#770e91 mixed progressively with black.

  1. #770e91
  2. #6b0d83
  3. #5f0b74
  4. #530a66
  5. #470857
  6. #3c0749
  7. #30063a
  8. #24042c
  9. #18031d
  10. #0c010f
  11. #000000

Tints

#770e91 mixed progressively with white.

  1. #770e91
  2. #85269c
  3. #923ea7
  4. #a056b2
  5. #ad6ebd
  6. #bb87c8
  7. #c99fd3
  8. #d6b7de
  9. #e4cfe9
  10. #f1e7f4
  11. #ffffff

Tones

#770e91 mixed progressively with gray.

  1. #770e91
  2. #78198f
  3. #79258e
  4. #7a308c
  5. #7b3c8a
  6. #7c4789
  7. #7c5287
  8. #7d5e85
  9. #7e6983
  10. #7f7582
  11. #808080

Readable text 9.31:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.26:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #474747 ≈ 0.003% of males
Achromatomaly #5e386c ≈ 0.001% of males
Protanopia #004194 ≈ 1.01% of males
Deuteranopia #144a8e ≈ 1.27% of males
Tritanopia #763255 ≈ 0.0001% of males
Protanomaly #443393 ≈ 1.08% of males
Deuteranomaly #4f3a8f ≈ 4.63% of males
Tritanomaly #762772 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-770e91 {
  color: #770e91;
}
Background
.bg-770e91 {
  background-color: #770e91;
  color: #ffffff;
}
Border
.border-770e91 {
  border: 2px solid #770e91;
}
CSS variables
:root {
  --color-primary: #770e91;
  --color-primary-rgb: 119 14 145;
  --color-primary-hsl: 288 82% 31%;
}
Gradient
.gradient-770e91 {
  background: linear-gradient(135deg, #770e91, #910e6a);
}
Colored shadow
.shadow-770e91 {
  box-shadow: 0 8px 24px rgb(119 14 145 / 0.35);
}

#800080 Purple ΔE 4.17 #8b008b Dark Magenta ΔE 4.47 #880085 Mardi Gras ΔE 4.68 #6c3082 Eminence ΔE 5.61 #663399 Rebecca Purple ΔE 6.37 #69359c Purple Heart ΔE 6.59 #4b0082 Indigo ΔE 8.39 #88f16e Inverted #474747 Grayscale 

Purple
#770e91  rgb(119, 14, 145)  hsl(288, 82%, 31%)  Purple
#28910e  rgb(40, 145, 14)  hsl(108, 82%, 31%)  Islamic Green
#91770e  rgb(145, 119, 14)  hsl(48, 82%, 31%)  Olive
#0e9177  rgb(14, 145, 119)  hsl(168, 82%, 31%)  Viridian