#740653 ≈ Pansy Purple
#740653 is a color from the magenta family, with low lightness and moderate saturation. In the RGB model it is made of 45.49% red, 2.35% green and 32.55% blue; printed in CMYK it uses 0% cyan, 94.83% magenta, 28.45% yellow and 54.51% black. Its hue angle is 318°, with 90.16% saturation and 23.92% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and luxury branding. White text on this color reaches a contrast ratio of 11.09:1 (WCAG AAA). The closest named color is Pansy Purple (#78184a), ΔE 4.61.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #660066 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.0447 |
Shades
#740653 mixed progressively with black.
Tints
#740653 mixed progressively with white.
Tones
#740653 mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-740653 {
color: #740653;
}
.bg-740653 {
background-color: #740653;
color: #ffffff;
}
.border-740653 {
border: 2px solid #740653;
}
:root {
--color-primary: #740653;
--color-primary-rgb: 116 6 83;
--color-primary-hsl: 318 90% 24%;
}
.gradient-740653 {
background: linear-gradient(135deg, #740653, #74061c);
}
.shadow-740653 {
box-shadow: 0 8px 24px rgb(116 6 83 / 0.35);
}
Pansy Purple
#740653 rgb(116, 6, 83) hsl(318, 90%, 24%) Pansy Purple
#067427 rgb(6, 116, 39) hsl(138, 90%, 24%) Pakistan Green
#537406 rgb(83, 116, 6) hsl(78, 90%, 24%) Avocado
#065374 rgb(6, 83, 116) hsl(198, 90%, 24%) Sea Blue