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#730AAA

#730aaa ≈ Rebecca Purple

  • violet
  • Lightness: low
  • Saturation: strong
  • Cool
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#730aaa is a color from the violet family, with low lightness and strong saturation. In the RGB model it is made of 45.1% red, 3.92% green and 66.67% blue; printed in CMYK it uses 32.35% cyan, 94.12% magenta, 0% yellow and 33.33% black. Its hue angle is 279.38°, with 88.89% saturation and 35.29% lightness in HSL. It is a cool color, often associated with imagination, spirituality and luxury. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 8.93:1 (WCAG AAA). The closest named color is Rebecca Purple (#663399), ΔE 5.91.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#660099
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0676

Complementary

  1. #730aaa
  2. #41aa0a

Split complementary

  1. #730aaa
  2. #91aa0a
  3. #0aaa23

Analogous

  1. #230aaa
  2. #730aaa
  3. #aa0a91

Triadic

  1. #730aaa
  2. #aa730a
  3. #0aaa73

Tetradic

  1. #730aaa
  2. #aa0a41
  3. #41aa0a
  4. #0aaa73

Square

  1. #730aaa
  2. #aa230a
  3. #41aa0a
  4. #0a91aa

Monochromatic

  1. #110119
  2. #420662
  3. #730aaa
  4. #a310f1
  5. #bf58f5

Shades

#730aaa mixed progressively with black.

  1. #730aaa
  2. #680999
  3. #5c0888
  4. #510777
  5. #450666
  6. #3a0555
  7. #2e0444
  8. #230333
  9. #170222
  10. #0c0111
  11. #000000

Tints

#730aaa mixed progressively with white.

  1. #730aaa
  2. #8123b3
  3. #8f3bbb
  4. #9d54c4
  5. #ab6ccc
  6. #b985d5
  7. #c79ddd
  8. #d5b6e6
  9. #e3ceee
  10. #f1e7f7
  11. #ffffff

Tones

#730aaa mixed progressively with gray.

  1. #730aaa
  2. #7416a6
  3. #7622a2
  4. #772d9d
  5. #783999
  6. #7a4595
  7. #7b5191
  8. #7c5d8d
  9. #7d6888
  10. #7f7484
  11. #808080

Readable text 8.93:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.35:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #4a4a4a ≈ 0.003% of males
Achromatomaly #5d3a7c ≈ 0.001% of males
Protanopia #0046ae ≈ 1.01% of males
Deuteranopia #004aa7 ≈ 1.27% of males
Tritanopia #6a3e63 ≈ 0.0001% of males
Protanomaly #3637ac ≈ 1.08% of males
Deuteranomaly #413aa8 ≈ 4.63% of males
Tritanomaly #6e3185 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-730aaa {
  color: #730aaa;
}
Background
.bg-730aaa {
  background-color: #730aaa;
  color: #ffffff;
}
Border
.border-730aaa {
  border: 2px solid #730aaa;
}
CSS variables
:root {
  --color-primary: #730aaa;
  --color-primary-rgb: 115 10 170;
  --color-primary-hsl: 279 89% 35%;
}
Gradient
.gradient-730aaa {
  background: linear-gradient(135deg, #730aaa, #aa0a91);
}
Colored shadow
.shadow-730aaa {
  box-shadow: 0 8px 24px rgb(115 10 170 / 0.35);
}

#663399 Rebecca Purple ΔE 5.91 #69359c Purple Heart ΔE 6.01 #9400d3 Dark Violet ΔE 7.58 #8b008b Dark Magenta ΔE 7.93 #800080 Purple ΔE 8.30 #6c3082 Eminence ΔE 8.32 #880085 Mardi Gras ΔE 8.47 #8cf555 Inverted #4a4a4a Grayscale 

Rebecca Purple
#730aaa  rgb(115, 10, 170)  hsl(279, 89%, 35%)  Rebecca Purple
#41aa0a  rgb(65, 170, 10)  hsl(99, 89%, 35%)  Kelly Green
#aa730a  rgb(170, 115, 10)  hsl(39, 89%, 35%)  Golden Brown
#0aaa73  rgb(10, 170, 115)  hsl(159, 89%, 35%)  Jade