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#720CAA

#720caa ≈ Rebecca Purple

  • violet
  • Lightness: low
  • Saturation: strong
  • Cool
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#720caa is a color from the violet family, with low lightness and strong saturation. In the RGB model it is made of 44.71% red, 4.71% green and 66.67% blue; printed in CMYK it uses 32.94% cyan, 92.94% magenta, 0% yellow and 33.33% black. Its hue angle is 278.73°, with 86.81% saturation and 35.69% lightness in HSL. It is a cool color, often associated with imagination, spirituality and luxury. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 8.94:1 (WCAG AAA). The closest named color is Rebecca Purple (#663399), ΔE 5.81.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#660099
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0674

Complementary

  1. #720caa
  2. #44aa0c

Split complementary

  1. #720caa
  2. #93aa0c
  3. #0caa23

Analogous

  1. #230caa
  2. #720caa
  3. #aa0c93

Triadic

  1. #720caa
  2. #aa720c
  3. #0caa72

Tetradic

  1. #720caa
  2. #aa0c44
  3. #44aa0c
  4. #0caa72

Square

  1. #720caa
  2. #aa230c
  3. #44aa0c
  4. #0c93aa

Monochromatic

  1. #12021b
  2. #420763
  3. #720caa
  4. #a114ee
  5. #be5cf3

Shades

#720caa mixed progressively with black.

  1. #720caa
  2. #670b99
  3. #5b0a88
  4. #500877
  5. #440766
  6. #390655
  7. #2e0544
  8. #220433
  9. #170222
  10. #0b0111
  11. #000000

Tints

#720caa mixed progressively with white.

  1. #720caa
  2. #8024b3
  3. #8e3dbb
  4. #9c55c4
  5. #aa6dcc
  6. #b986d5
  7. #c79edd
  8. #d5b6e6
  9. #e3ceee
  10. #f1e7f7
  11. #ffffff

Tones

#720caa mixed progressively with gray.

  1. #720caa
  2. #7318a6
  3. #7523a2
  4. #762f9d
  5. #783a99
  6. #794695
  7. #7a5291
  8. #7c5d8d
  9. #7d6988
  10. #7f7484
  11. #808080

Readable text 8.94:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.35:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #494949 ≈ 0.003% of males
Achromatomaly #5c3a7c ≈ 0.001% of males
Protanopia #0046ae ≈ 1.01% of males
Deuteranopia #004aa7 ≈ 1.27% of males
Tritanopia #683f63 ≈ 0.0001% of males
Protanomaly #3537ac ≈ 1.08% of males
Deuteranomaly #403aa8 ≈ 4.63% of males
Tritanomaly #6c3185 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-720caa {
  color: #720caa;
}
Background
.bg-720caa {
  background-color: #720caa;
  color: #ffffff;
}
Border
.border-720caa {
  border: 2px solid #720caa;
}
CSS variables
:root {
  --color-primary: #720caa;
  --color-primary-rgb: 114 12 170;
  --color-primary-hsl: 279 87% 36%;
}
Gradient
.gradient-720caa {
  background: linear-gradient(135deg, #720caa, #aa0c93);
}
Colored shadow
.shadow-720caa {
  box-shadow: 0 8px 24px rgb(114 12 170 / 0.35);
}

#663399 Rebecca Purple ΔE 5.81 #69359c Purple Heart ΔE 5.92 #9400d3 Dark Violet ΔE 7.65 #8b008b Dark Magenta ΔE 8.06 #6c3082 Eminence ΔE 8.31 #800080 Purple ΔE 8.41 #4b0082 Indigo ΔE 8.45 #8df355 Inverted #494949 Grayscale 

Rebecca Purple
#720caa  rgb(114, 12, 170)  hsl(279, 87%, 36%)  Rebecca Purple
#44aa0c  rgb(68, 170, 12)  hsl(99, 87%, 36%)  Kelly Green
#aa720c  rgb(170, 114, 12)  hsl(39, 87%, 36%)  Golden Brown
#0caa72  rgb(12, 170, 114)  hsl(159, 87%, 36%)  Jade