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#720AAA

#720aaa ≈ Rebecca Purple

  • violet
  • Lightness: low
  • Saturation: strong
  • Cool
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#720aaa is a color from the violet family, with low lightness and strong saturation. In the RGB model it is made of 44.71% red, 3.92% green and 66.67% blue; printed in CMYK it uses 32.94% cyan, 94.12% magenta, 0% yellow and 33.33% black. Its hue angle is 279°, with 88.89% saturation and 35.29% lightness in HSL. It is a cool color, often associated with imagination, spirituality and luxury. Designers typically use it for beauty and cosmetics, creative studios and call-to-action buttons. White text on this color reaches a contrast ratio of 8.98:1 (WCAG AAA). The closest named color is Rebecca Purple (#663399), ΔE 5.9.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#660099
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.067

Complementary

  1. #720aaa
  2. #42aa0a

Split complementary

  1. #720aaa
  2. #92aa0a
  3. #0aaa22

Analogous

  1. #220aaa
  2. #720aaa
  3. #aa0a92

Triadic

  1. #720aaa
  2. #aa720a
  3. #0aaa72

Tetradic

  1. #720aaa
  2. #aa0a42
  3. #42aa0a
  4. #0aaa72

Square

  1. #720aaa
  2. #aa220a
  3. #42aa0a
  4. #0a92aa

Monochromatic

  1. #110119
  2. #420662
  3. #720aaa
  4. #a210f1
  5. #be58f5

Shades

#720aaa mixed progressively with black.

  1. #720aaa
  2. #670999
  3. #5b0888
  4. #500777
  5. #440666
  6. #390555
  7. #2e0444
  8. #220333
  9. #170222
  10. #0b0111
  11. #000000

Tints

#720aaa mixed progressively with white.

  1. #720aaa
  2. #8023b3
  3. #8e3bbb
  4. #9c54c4
  5. #aa6ccc
  6. #b985d5
  7. #c79ddd
  8. #d5b6e6
  9. #e3ceee
  10. #f1e7f7
  11. #ffffff

Tones

#720aaa mixed progressively with gray.

  1. #720aaa
  2. #7316a6
  3. #7522a2
  4. #762d9d
  5. #783999
  6. #794595
  7. #7a5191
  8. #7c5d8d
  9. #7d6888
  10. #7f7484
  11. #808080

Readable text 8.98:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.34:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #494949 ≈ 0.003% of males
Achromatomaly #5c397c ≈ 0.001% of males
Protanopia #0046ae ≈ 1.01% of males
Deuteranopia #004aa7 ≈ 1.27% of males
Tritanopia #683f63 ≈ 0.0001% of males
Protanomaly #3537ac ≈ 1.08% of males
Deuteranomaly #403aa8 ≈ 4.63% of males
Tritanomaly #6c3185 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-720aaa {
  color: #720aaa;
}
Background
.bg-720aaa {
  background-color: #720aaa;
  color: #ffffff;
}
Border
.border-720aaa {
  border: 2px solid #720aaa;
}
CSS variables
:root {
  --color-primary: #720aaa;
  --color-primary-rgb: 114 10 170;
  --color-primary-hsl: 279 89% 35%;
}
Gradient
.gradient-720aaa {
  background: linear-gradient(135deg, #720aaa, #aa0a92);
}
Colored shadow
.shadow-720aaa {
  box-shadow: 0 8px 24px rgb(114 10 170 / 0.35);
}

#663399 Rebecca Purple ΔE 5.90 #69359c Purple Heart ΔE 6.02 #9400d3 Dark Violet ΔE 7.70 #8b008b Dark Magenta ΔE 8.07 #6c3082 Eminence ΔE 8.37 #800080 Purple ΔE 8.40 #4b0082 Indigo ΔE 8.40 #8df555 Inverted #494949 Grayscale 

Rebecca Purple
#720aaa  rgb(114, 10, 170)  hsl(279, 89%, 35%)  Rebecca Purple
#42aa0a  rgb(66, 170, 10)  hsl(99, 89%, 35%)  Kelly Green
#aa720a  rgb(170, 114, 10)  hsl(39, 89%, 35%)  Golden Brown
#0aaa72  rgb(10, 170, 114)  hsl(159, 89%, 35%)  Jade