#704d94 ≈ Royal Purple
#704d94 is a color from the violet family, with medium lightness and moderate saturation. In the RGB model it is made of 43.92% red, 30.2% green and 58.04% blue; printed in CMYK it uses 24.32% cyan, 47.97% magenta, 0% yellow and 41.96% black. Its hue angle is 269.58°, with 31.56% saturation and 44.12% lightness in HSL. It is a cool color, often associated with imagination, spirituality and luxury. Designers typically use it for beauty and cosmetics, creative studios and brand accents. White text on this color reaches a contrast ratio of 6.61:1 (WCAG AA). The closest named color is Royal Purple (#7851a9), ΔE 4.05.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #666699 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1089 |
Shades
#704d94 mixed progressively with black.
Tints
#704d94 mixed progressively with white.
Tones
#704d94 mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-704d94 {
color: #704d94;
}
.bg-704d94 {
background-color: #704d94;
color: #ffffff;
}
.border-704d94 {
border: 2px solid #704d94;
}
:root {
--color-primary: #704d94;
--color-primary-rgb: 112 77 148;
--color-primary-hsl: 270 32% 44%;
}
.gradient-704d94 {
background: linear-gradient(135deg, #704d94, #944d94);
}
.shadow-704d94 {
box-shadow: 0 8px 24px rgb(112 77 148 / 0.35);
}
Royal Purple
#704d94 rgb(112, 77, 148) hsl(270, 32%, 44%) Royal Purple
#71944d rgb(113, 148, 77) hsl(90, 32%, 44%) Moss Green
#94704d rgb(148, 112, 77) hsl(30, 32%, 44%) Raw Umber
#4d9470 rgb(77, 148, 112) hsl(150, 32%, 44%) Sea Green