#701BB0

#701bb0 ≈ Purple Heart

  • violet
  • Lightness: low
  • Saturation: strong
  • Cool

#701bb0 is a color from the violet family, with low lightness and strong saturation. In the RGB model it is made of 43.92% red, 10.59% green and 69.02% blue; printed in CMYK it uses 36.36% cyan, 84.66% magenta, 0% yellow and 30.98% black. Its hue angle is 274.23°, with 73.4% saturation and 39.8% lightness in HSL. It is a cool color, often associated with imagination, spirituality and luxury. Designers typically use it for beauty and cosmetics, creative studios and brand accents. White text on this color reaches a contrast ratio of 8.49:1 (WCAG AAA). The closest named color is Purple Heart (#69359c), ΔE 5.12.

Description generated from the measured properties of this color.

Conversions of #701bb0 into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#663399
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.0736

Readable text 8.49:1 AA ✓ AA Large ✓ AAA ✓ AAA Large ✓
Readable text 2.47:1 AA ✕ AA Large ✕ AAA ✕ AAA Large ✕

Achromatopsia #4d4d4d ≈ 0.003% of males
Achromatomaly #5d3e81 ≈ 0.001% of males
Protanopia #004bb4 ≈ 1.01% of males
Deuteranopia #004dad ≈ 1.27% of males
Tritanopia #634669 ≈ 0.0001% of males
Protanomaly #333db2 ≈ 1.08% of males
Deuteranomaly #3d3eae ≈ 4.63% of males
Tritanomaly #68398b ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-701bb0 {
  color: #701bb0;
}
Background
.bg-701bb0 {
  background-color: #701bb0;
  color: #ffffff;
}
Border
.border-701bb0 {
  border: 2px solid #701bb0;
}
CSS variables
:root {
  --color-primary: #701bb0;
  --color-primary-rgb: 112 27 176;
  --color-primary-hsl: 274 73% 40%;
}
Gradient
.gradient-701bb0 {
  background: linear-gradient(135deg, #701bb0, #b01ba5);
}
Colored shadow
.shadow-701bb0 {
  box-shadow: 0 8px 24px rgb(112 27 176 / 0.35);
}

Purple Heart
#701bb0  rgb(112, 27, 176)  hsl(274, 73%, 40%)  Purple Heart
#5bb01b  rgb(91, 176, 27)  hsl(94, 73%, 40%)  Kelly Green
#b0701b  rgb(176, 112, 27)  hsl(34, 73%, 40%)  Ginger
#1bb070  rgb(27, 176, 112)  hsl(154, 73%, 40%)  Medium Sea Green