#304DDD

#304ddd ≈ Iris

  • blue
  • Lightness: medium
  • Saturation: strong
  • Cool

#304ddd is a color from the blue family, with medium lightness and strong saturation. In the RGB model it is made of 18.82% red, 30.2% green and 86.67% blue; printed in CMYK it uses 78.28% cyan, 65.16% magenta, 0% yellow and 13.33% black. Its hue angle is 229.94°, with 71.78% saturation and 52.75% lightness in HSL. It is a cool color, often associated with trust, stability and focus. Designers typically use it for technology products, finance and banking and brand accents. White text on this color reaches a contrast ratio of 6.5:1 (WCAG AA). The closest named color is Iris (#5a4fcf), ΔE 4.81.

Description generated from the measured properties of this color.

Conversions of #304ddd into other color spaces
HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#3366cc
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.1116

Readable text 6.5:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 3.23:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #5e5e5e ≈ 0.003% of males
Achromatomaly #4f58a1 ≈ 0.001% of males
Protanopia #0066e2 ≈ 1.01% of males
Deuteranopia #0056da ≈ 1.27% of males
Tritanopia #00748e ≈ 0.0001% of males
Protanomaly #005de0 ≈ 1.08% of males
Deuteranomaly #0052db ≈ 4.63% of males
Tritanomaly #0066b3 ≈ 0.0002% of males
Simulate on your own image

Text in this color

Background in this color

Border in this color

Text color
.text-304ddd {
  color: #304ddd;
}
Background
.bg-304ddd {
  background-color: #304ddd;
  color: #ffffff;
}
Border
.border-304ddd {
  border: 2px solid #304ddd;
}
CSS variables
:root {
  --color-primary: #304ddd;
  --color-primary-rgb: 48 77 221;
  --color-primary-hsl: 230 72% 53%;
}
Gradient
.gradient-304ddd {
  background: linear-gradient(135deg, #304ddd, #6a30dd);
}
Colored shadow
.shadow-304ddd {
  box-shadow: 0 8px 24px rgb(48 77 221 / 0.35);
}

Iris
#304ddd  rgb(48, 77, 221)  hsl(230, 72%, 53%)  Iris
#ddc030  rgb(221, 192, 48)  hsl(50, 72%, 53%)  Old Gold
#dd304d  rgb(221, 48, 77)  hsl(350, 72%, 53%)  Amaranth
#4ddd30  rgb(77, 221, 48)  hsl(110, 72%, 53%)  Lime Green